Tom Tortorici: Using Your Website To Engage Persuade And Sell

Published

May 26, 2014

SEO helps your WordPress website get noticed, but search engines don’t make purchase decisions; humans do. By understanding how to appeal to the eye, the mind and the heart, we can use what we know about our audience to draw them in, make a solid connection, and overcome resistance. And with plenty of website-makeover examples, learn how to tap into both the logical and emotional aspects of purchase behavior. By taking off our “seller’s hat” and putting on our “buyer’s hat,” anyone involved with creating websites will discover what really works for online visitors.

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Event

WordCamp Atlanta 2014 35

Speakers

Tom Tortorici 1

Tags

marketing 25

Language

English 1859

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