Davide Casali: Design with Personas – A Lean Approach

Continue the discussion

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Published

November 4, 2014

Personas are a form of synthesis and as such they lead as much value as much we can embed them in the existing discussions, design and development. In this talk we are going to see how personas can be built in a lean approach, how to make them visible, and how they can be used in various stages of a product evolution.

We are also going to see a real case scenario: the WordPress.com personas work, currently in progress.

Presentation Slides »

Rate this:

Event

WordCamp San Francisco 2014 59

Speakers

Davide Casali 5

Tags

Customers 17
data 7
design process 35
personas 3

Language

English 5195

Download
MP4: Low, Med, High
OGG: Low
Subtitles
Subtitle this video →
%d bloggers like this: