December 4, 2013 — This session reviews how to create a marketing strategy that brings in leads, including: Where to start and how to evaluate marketing options (email, PR, social media, SEO and more), Messaging and content, How the web site fits in, Creating a practical plan, and Measuring results across your program.
December 5, 2013 — Utsav talks about child themes and explains why it is important. A WordPress child theme is a theme that inherits the functionality of the parent theme. A child theme is the best and easiest way to modify an existing theme, whether you want to make a few tiny changes or extensive changes.
December 6, 2013 — Design is not just about themes, graphics, or the look-and-feel of a website. This talk discusses “design thinking” as a problem solving strategy, including why the most beautiful sites are not always the most successful. It ends with some ways for you to start applying design thinking principles to all of your projects.
December 4, 2013 — When writing a WordPress plugin, development shops find that the productivity and quality assurance tools they are accustomed to their MVC framework providing are conspicuously absent. This session evaluates the trade-offs and offers some solutions that empower developers to maintain a high-quality user experience while implementing features that off-the-shelf WordPress isn’t suitable for.
December 3, 2013 — This presentation covers the history of my role as icon designer for the WordPress project, the emerging “flat” paradigm for interface design, and how it relates to the development of WordPress. Also, A brief demonstration on making icon fonts using Adobe Illustrator, Glyphs App, and Font Squirrel.
December 1, 2013 — This session discusses how WordPress Rewrite Rules API integration for BuddyPress 1.8 was planned, architected, built, and patched.
December 6, 2013 — This talk is a quick introduction to WordPress Multisite with a more detailed description of the install at The Ohio State University Libraries. Particular attention is given to maintaining the install, curating plugins, and the development and use of a custom theme, which was developed from the Underscores theme.
December 3, 2013 — This presentation is practical examples and information about setting expectations with clients when developing a WordPress site.
December 6, 2013 — Roshan talks about what the problems are with WordPress search in fetching the relevancy of data and how it can be improved using Sphinx Search Engine.