Cotton Rohrscheib, Making WordPress Profitable for Agencies and Design Firms – WordCamp Fayetteville 2011, July 30.

This presentation discusses the various advantages of using WordPress from an agency, or design firm perspective. In this presentation we will do comparisons between WordPress and other Content Management Solutions as well as demonstrate several methods that can help you deliver a better product to your clients and maximize your profits w/ less time and effort.

WordCamp Fayetteville Forum: Finding Your Niche Online, Moderator Jon Schleuss

TheCityWire.com’s Michael Tilley, NWATunedIn.com’s Kevin Kinder, NWAMotherlode.com’s Shannon Magsam and OzarkNaturalFoods.com’s Alexa McGriff will discuss their relatively new online publications, the challenges they face and how they measure success in their rapidly competitive markets.

Michael Tilley represents the the City Wire, an online publication focused on business, politics and culture in Northwest Arkansas. The site began in 2006 as a community forum and emerged in 2008 as a news site. Tilley says they don’t compete with anyone, offering focused content driven to the business elite of the Fort Smith area.

Kevin Kinder covers the music scene of Northwest Arkansas at TunedIn. The blog started in 2007 as a compliment to the newspaper publication What’s Up from Northwest Arkansas Newspapers. It has since evolved into a place with live music reviews, show times and general music news.

Shannon Magsam is the co-creator of NWA Motherlode, a website with helpful information for Northwest Arkansas mothers. She says she and her co-creator Gwen Rockwood decided the area needed a website for moms. Magsam said their website gives transitioning moms an “instant community.”

Alexa McGriff is part of Ozark Natural foods, a Fayetteville food co-op. She says they started blogging last November to provide another avenue for the company to connect with their customers. McGriff says they use the blog to educate customers on different products, give recipes and news updates on the organic food industry.

WordPress Town Hall presented by Jane Wells.  She answers questions from the #wcfay audience.

Jane Wells wrote: “I wear a lot of hats when it comes to WordPress: I’m the user experience lead, I project manage the open source core development, I handle community initiatives under the aegis of the WordPress Foundation, and I’m the team lead for Automattic’s “Dot Org” team, which is a group of employees who work full-time on open source contributions. In the keynote session I’ll give you an idea of what we’re working on and what’s coming up in the near future, but hope to spend most of the allotted time taking questions. What do you want to know about WordPress, tho community, contributing to WordPress, WordCamps, or anything else that falls in this general topic? Bring your questions!”

Lela Davidson, Social Media Consistency: Skip the Overwhelm and Create a Schedule That Works

One of the keys to a successful social media campaign is consistency. However, like a lot of other business development actions, blogging and social network updates are often pushed to the bottom of the to-do list to make time for more urgent matters. Even worse, they are often avoided altogether out of fear they will become overwhelming. Social media is always on, but you don’t have to be. In this session, attendees decide what social media can and cannot do for their particular business or project. They then go through a process of defining an objective for their blog or social media site and then craft an updating schedule that moves them toward achieving that goal.

Keith Crawford Geting Things Published presentation, excerpt of Evernote tips intro section.

This presentation will discuss tips and tools for creating content in the midst of a hectic schedule. Expect practical and actionable advice to make capturing ideas and publishing more effective and efficient. We’ll cover specific WordPress tools and how to improve the process of blogging. This is a survival guide for blogging while busy.

Developers have built an industry around the .org version creating and selling premium themes and plugins, offering membership to support sites, or creating custom sites for clients one at a time.
With the addition and growth of MultSite (formerly MU), WordPress is capable of a whole new way of doing things, bringing the best of the .com and the .org worlds together.

By creating a premium WordPress MultiSite installation targeted to a niche market, it is possible to provide an easy to use end user experience that provides premium themes and plugins and a level of customization tailored to that market.

Topics to discuss:

· How and why you should be considering charging for some content

· Pros and cons of various subscription strategies

· What content is best for subscriptions and why it may not matter

· And more!

• Architecting for scale
• Coding practices
• Performance tuning
• Launching

My presentation will take the audience step-by-step through the necessary HTML, CSS, and Javascript, covering what the code does and where it should go in a theme. Time permitting, I’ll discuss the more challenging aspects of mobile design in more detail, such as the difference between virtual and device pixels, how the behavior of view-ports affect page layout, and the different ways of detecting a device’s screen size.

Topics to be covered:

• What BuddyPress is, an overview of it’s features.
• How you can get BuddyPress?
• How to install BuddyPress, adding to an existing WordPress blog.
• How you can extend BuddyPress to add more features. Plugins!
• Examples of what you can do with BuddyPress.
• and more!