October 25, 2016 — This talk is geared toward web designers who primarily create WordPress websites for small businesses. This presentation will cover the best methods for obtaining detailed discovery information so you can design a site that will target your client’s audience and fulfill their end objective. Detailed topics will include specific discovery methods relating to the client’s competition and marketing goals; how to gather aesthetic information required for design; the best use of style guides; and presenting design drafts for client approval.
October 25, 2016 — The most beatuiful templates you’ve ever seen! How a template language can speed up your development and make you a better engineer.
October 25, 2016 — This 5 minute video from WordCamp Sydney 2016 interviews several people about their thoughts on WordCamps.
Questions include: Is this your first WordCamp, What do you like about WordCamps, What would you say to someone who is thinking about attending a WordCamp, What advice would you give someone who is thinking about speaking at a WordCamp and Are you thinking about volunteering.
October 25, 2016 — Over the 7 years building WordPress website and training users I have found that even users that had a WordPress site before got some value from some of these tips & tricks. Some of the 20 tips are common, but worth a reminder, others I hope you will find helpful and new.
October 24, 2016 — Whether we know it or not, most of the time that we open a website, see an advertisement on social media, television, or even in print, we are taking part in some sort of split test. If your business isn’t yet using some form of A/B testing or multi-variant testing, it’s time to start.
In this talk I will cover using testing to improve your services and increase the conversion on your eCommerce sites and lead generation forms. In addition I will cover when to test and where, as well as how to use split testing to validate or invalidate ideas about your business as early as possible.
October 24, 2016 — This is the story of my journey from WordCamp attendee to contributor. I was inspired to volunteer with subtitles after attending a WordCamp in 2014 and have increased my involvement with the project since that time. I’ve been able to subtitle several videos, attend our local Meetup, and most recently volunteer with the team organizing OKC’s first WordCamp. There really is a place for everyone in the WordPress community and this session will highlight my journey and hopefully encourage you to get involved as well.
October 22, 2016 — Find out how much you should be charging for your talents and experience as a WordPress freelancer.