October 8, 2016 — We’ll discuss tools that can help you create a sustainable business. I’ll touch on various tools and specifically detail how you can use automation to get over the hump by saving your time, nurture leads, and get more revenue.
October 8, 2016 — There’s an old saying that when all you have is a hammer, everything looks like a nail. You can build almost anything with WordPress, but should you? If you build a single landing page or a 5-page brochure site in WordPress, you may be burdening your client with the cost and effort of constant maintenance of a site they might update once in a year. But if you don’t use a CMS when you need one, managing that site is going to be a nightmare for the client. Here’s how to explain to clients what a content management system is, how to tell whether they need one, where to go if they don’t, and why WordPress is worth the higher cost of hosting, the ongoing maintenance, and the time it takes to learn how to use it in the first place.
October 8, 2016 — Dissection of website development from the ground up for a millennial news website project for Ovation TV. Session will show off wireframes, UI mockups, Custom Post Types, plugins and dare I say it? Code.
October 8, 2016 — When your website is accessible, all users can access your content no matter their abilities. Visually-impaired users can visit your website using a screen reader.
October 8, 2016 — Even if you’re not trying to compete with Amazon, it’s good to know your customers and competition. While building your WooCommerce store you’ll want to know some items to consider that will help you to build a meaningful brand that your customers will be loyal to.
In this session we’ll touch on tactical items you can include on your site/store to increase customer loyalty
October 8, 2016 — Scaling Your WordPress Support for Growth
Supporting your products well is one of the best ways to ensure solid growth of your company. But growth also puts additional strain on your support team. This presentation will give you tools to understand how to scale your support before your team gets overwhelmed.
There are several important factors that go into scaling a support team. The primary ones revolve around the following:
Understanding Support is Generated from Sales
Knowing How Much Support You Can Sustain
Knowing How Much Time you Need to Train New Staff
This presentation will cover those items in detail with tools, resources, and live data based on our experiences at WordImpress
October 8, 2016 — Site Speed becomes more critical every day. It’s a search ranking factor, mobile devices are now the norm, and yet our sites get more complex and complicated. It’s important that we build our sites understanding the need for speed from the beginning.
October 8, 2016 — Learn the tricks designers use to make websites attractive and effective. We’ll teach you the Most Important Question designers ask their clients, and how you can use it to your advantage when doing it yourself. Then, learn practical ways to apply it to create attractive sites (using good design principles and simple rules for success) and effective sites (through basic exercises that help you develop and showcase your primary call to action).
October 8, 2016 — Whether you are an advanced WordPress theme developer or simply editing content from the dashboard, there is one question that everyone asks at one point or another:
What size should my images be?
This already complex question takes on a whole new dynamic with the recent addition of responsive images in WordPress 4.4. While the basic concept of responsive images may be easy to grasp, a true understanding of the inner workings is far more elusive. In this talk, we will demystify responsive images and learn how to strike a proper balance between image performance and image quality within any context.