Cotton Rohrscheib, Making WordPress Profitable for Agencies and Design Firms – WordCamp Fayetteville 2011, July 30.

This presentation discusses the various advantages of using WordPress from an agency, or design firm perspective. In this presentation we will do comparisons between WordPress and other Content Management Solutions as well as demonstrate several methods that can help you deliver a better product to your clients and maximize your profits w/ less time and effort.

WordCamp Fayetteville Forum: Finding Your Niche Online, Moderator Jon Schleuss

TheCityWire.com’s Michael Tilley, NWATunedIn.com’s Kevin Kinder, NWAMotherlode.com’s Shannon Magsam and OzarkNaturalFoods.com’s Alexa McGriff will discuss their relatively new online publications, the challenges they face and how they measure success in their rapidly competitive markets.

Michael Tilley represents the the City Wire, an online publication focused on business, politics and culture in Northwest Arkansas. The site began in 2006 as a community forum and emerged in 2008 as a news site. Tilley says they don’t compete with anyone, offering focused content driven to the business elite of the Fort Smith area.

Kevin Kinder covers the music scene of Northwest Arkansas at TunedIn. The blog started in 2007 as a compliment to the newspaper publication What’s Up from Northwest Arkansas Newspapers. It has since evolved into a place with live music reviews, show times and general music news.

Shannon Magsam is the co-creator of NWA Motherlode, a website with helpful information for Northwest Arkansas mothers. She says she and her co-creator Gwen Rockwood decided the area needed a website for moms. Magsam said their website gives transitioning moms an “instant community.”

Alexa McGriff is part of Ozark Natural foods, a Fayetteville food co-op. She says they started blogging last November to provide another avenue for the company to connect with their customers. McGriff says they use the blog to educate customers on different products, give recipes and news updates on the organic food industry.

WordPress Town Hall presented by Jane Wells.  She answers questions from the #wcfay audience.

Jane Wells wrote: “I wear a lot of hats when it comes to WordPress: I’m the user experience lead, I project manage the open source core development, I handle community initiatives under the aegis of the WordPress Foundation, and I’m the team lead for Automattic’s “Dot Org” team, which is a group of employees who work full-time on open source contributions. In the keynote session I’ll give you an idea of what we’re working on and what’s coming up in the near future, but hope to spend most of the allotted time taking questions. What do you want to know about WordPress, tho community, contributing to WordPress, WordCamps, or anything else that falls in this general topic? Bring your questions!”

Lela Davidson, Social Media Consistency: Skip the Overwhelm and Create a Schedule That Works

One of the keys to a successful social media campaign is consistency. However, like a lot of other business development actions, blogging and social network updates are often pushed to the bottom of the to-do list to make time for more urgent matters. Even worse, they are often avoided altogether out of fear they will become overwhelming. Social media is always on, but you don’t have to be. In this session, attendees decide what social media can and cannot do for their particular business or project. They then go through a process of defining an objective for their blog or social media site and then craft an updating schedule that moves them toward achieving that goal.

Keith Crawford Geting Things Published presentation, excerpt of Evernote tips intro section.

This presentation will discuss tips and tools for creating content in the midst of a hectic schedule. Expect practical and actionable advice to make capturing ideas and publishing more effective and efficient. We’ll cover specific WordPress tools and how to improve the process of blogging. This is a survival guide for blogging while busy.

My goal with the second talk would be to pull key elements from this presentation, but introduce some new concepts that I learned during the process creating my second theme for public release. I intend to create a totally new presentation; not just recycle the old one

The DIY Website: Using WordPress for Nonprofit Organizations’ Website

Jody Dilday and Angie Albright

Albright and Dilday are both Executive Directors of nonprofit organizations who use WordPress for their nonprofit websites, and they manage those sites themselves. They will discuss the many ways WordPress sites and blogs can be used to enhance the organization’s mission, use blogging to raise cause awareness and money, and connect with the community. They will also discuss strategies for managing website content.

Guest Blogging: How to find the best and avoid the pests.

A presentation on finding good/great guest bloggers. This talk includes:

- What makes a good guest blogger

- Methods of finding guest bloggers

Guest blogging is essential for anyone who is serious about running a blog.

Tom Hapgood and Bret Schulte, The Arkansas Angle, a student-run multimedia magazine.

The Arkansas Angle is a new publication by the Art and Journalism students of Tom Hapgood and Bret Schulte that uses WordPress as a publishing platform. We’ll discuss how we chose WordPress, how we’re using plugins, why we’re no longer using Flash, the relevance of WordPress to journalism students and other details about this online magazine by University of Arkansas students.