June 5, 2017 — Content is a huge bottleneck for freelancers and agencies. (How many sites have you seen get delayed because of content loading?) I’ve felt the pinch on projects big and small, both in-house and with client work. But I’ve also learned a few tricks for getting around it.
In this session we’re going to look at four approaches for dealing with the content problem: Making it an up-front dependency; treating content development as an early project phase; working on content in tandem with a website build; and making content development a standalone value-added service. We’ll also review a handful of different tools and resources that make content less of a pain to work with.
June 15, 2016 — Content creation is *hard work*, especially if you’re a small business or indy blogger. Your resources — money and time — are very limited.
And what if you’re new at this? Figuring out where to begin can be an utterly overwhelming experience. (Seriously – a search for “how to create content” returns 1,970,000,000 results on Google!)
We’re going to keep it simple in this session by focusing on everyday activities that’ll get your content-creation process up and running.
No vague theories. No motivational speech. No sales pitch. Just a simple, step-by-step approach using WordPress and a handful of free tools.
June 21, 2015 — This talk walks through the process of building a business website, from initial planning to site launch, for less than $100. And an actionable list of to-do items that they can follow to build a business site for themselves or for their clients.