November 12, 2016 — In this topic, I’ll share information and insight on the things you need to know to create a sustainable WordPress product business. I’ll share about everything from planning, initial development, launch, marketing, customer support and updates to your product. I’ll explore real-life strategies I have implemented and ways to make your product as successful as possible in the WordPress ecosystem and beyond.
September 18, 2015 — WordPress now powers nearly 25% of the web, but the vast majority of those websites use WordPress as a CMS. In our transition from a plugin to a hosted platform with OptinMonster, we decided to use WordPress as our application platform. This talk gives a practical overview of how we use WordPress as the application backend and the obstacles we had to overcome to make it scale to serve 10s of millions of API requests every day.
March 23, 2015 — This presentation covers everything from design software to code management systems to email marketing platforms to customer retention programs. By taking advantage of these tools, we’ll learn how they make your life easier, your work less stressful, your workflows more streamlined and your pockets much, much bigger!
February 23, 2013 — This presentation shows you how you can utilize AJAX in your WordPress plugins the right way and gives you some practical examples to use. It also shows you how to debug and watch AJAX requests be executed and completed so that the mystery behind the scenes can be revealed!