November 13, 2016 — Whether your site is five pages or 500, it needs a strong foundation that plans for growth. We’ll cover site maps, content strategy, user interaction and experience so you have a plan for your site now, and down the road. We’ll also touch on best practices for doing it all over again for mobile.
November 13, 2016 — Maybe you have heard of user experience (UX) but don’t know much about it? Or you want to better the experience your visitors have at site, but don’t know where to begin?
UX professionals from the Ladies that UX Durham group will do a 15-minute overview of UX then hold a panel to field your questions and ensure you walk out with practical ideas of how to use UX practices to improve your WordPress site.
November 10, 2016 — How many of us work for people, or answer to people that ultimately have no real understanding of what we do? Janel’s guess is a lot of us. Learning to talking around tech terms to make yourself understood, or at least get the resources your project needs, can be an art.
November 3, 2016 — The basics on hardening your WordPress application and best security practices. The importance of Strong passwords, Two-Factor, secure file permissions, using SFTP encryption and changing Salts. The importance of maintaining backups and updates.
October 31, 2016 — This presentation would cover some basics of Search Engine Optimization for WordPress. I would begin with an intro to SEO and primarily focus on some On-Site and technical factors to improve a site’s visibility to Google and other search engines. The presentation would include: Mobile-friendly themes, Google Analytics, URL structure, Sitemaps, SEO Plugins, Schema, and Page Speed.
October 6, 2016 — Security Professional Logan Kipp guides you through the process of securing your WordPress website for the first time, security best practices, and establishing a proper security posture. After learning about the basics, we’ll proceed on to discuss more intermediate technologies such as two-factor authentication, web application firewalls, and more. This talk caters to beginners and intermediate WordPress users.
September 27, 2016 — Having trouble getting that first site up and running?
Wondering if your site is missing an important plugin that makes it more secure, hard to hack, and run as fast as possible?
Let a puppet show you the way that it’s done. I will be employing a puppet/dummy and a lot of audience participation to help me get a WordPress site up from scratch.
This presentation would be great for brand new or newish users who wants a brief over view of getting a secure and easy to administer site up with as little trouble as possible. Yes, a puppet. You didn’t misread. It’s a bit different, but great for asking/answering extremely simple questions a new user may be too embarrassed to ask.
Security, backup, cache, and page builder plugins are featured…as well as the puppet
This is aimed at the non-technical user who is getting a WordPress site up for their very first time or someone who has tried and never quite got what they wanted out of the experience.
August 31, 2016 — Get the scoop on using Google Analytics for your WordPress website. If you’ve never used GA, if you look at your analytics reports but you don’t end up with actionable data, or if it’s been a while and you’d like to know about all the cool new reports, this is the session for you.
We’ll walk through the interface, but bring your questions, too.
How to install Google Analytics
How to set up properties and views
Moving from questions to answers
Major reports: Audience, Acquisition, Behavior, Conversions
Setting up custom dashboards
Identifying and configuring goals
Basic comfort with computers is all the background you need. Stay on for a more advanced session after this one if you like; attend this to be sure you’re ready for the more advanced session.