June 21, 2015 — This talk is intended for people who have never touched the platform before. It is intended to help people make decisions to get them on the right path from the beginning, even before they’ve logged in.
June 2, 2015 — Between WordPress development, content production, editing, publishing and keeping your plugins and themes in order you’ve already got enough on your plate. This presentation focuses on how to optimize your WordPress site for search without adding another full time task to your schedule. We take a beginner-friendly look at how to optimize your site, your content and manage the off page factors that all impact where you show up in the search ratings. We also look at the fundamentals of how search engines rank content to lend a better understanding of how these optimization processes work. In the interests of keeping costs down we’ll take a quick tour through free tools you can use as you optimize your sites. The session also touches on some of the dangers of getting carried away with your SEO, touching on Google penalties and how best to avoid them.
May 16, 2015 — This session is a beginner’s guide to best practice set up of Google Analytics and navigating the user interface so you can look at your traffic more critically. We’ll also talk about how Google Analytics WordPress plugins simplify your set-up and analysis.
March 31, 2015 — Einführung in den Backend-Bereich für Redakteure, die mit WordPress arbeiten sollen. Übersicht über Beiträge/Seiten, Text- und visueller Editor, Upload von Medien sowie Werkzeuge wie z.B. “press this”
March 5, 2015 — This session helps you understand WordPress while you learn to build and manage your website. Topics include everything from initial setup to publishing posts, adding categories, tagging content, and much more. It goes through the entire Dashboard, sharing all the useful tools and providing tips along the way.
February 25, 2015
February 21, 2015 — Many new users get frustrated when they first start using WordPress because they’ve either not been told or shown how to do various things.This session takes a spin on of having a new baby and all the things that new parents need to learn and/or figure out. Joe walks new users through the process of all the things new “parents” will need for their WordPress site.
February 20, 2015 — This presentation is aimed at those who are new to WordPress and want to get a guided head-start. We’ll be looking at the WordPress landscape, some basic terms and terminology that will really help you get started, and tips and tricks acquired over years of teaching WordPress in a classroom setting.