November 1, 2016 — In September 2013 I launched a blog for Italian creative female entrepreneurs: I was chatting almost daily with a bunch of other freelancers and we thought it would have been cool to have a place to hangout online and tell our stories.
Three years later, C+B (Casa+Bottega) is a very popular niche blog in Italy, entirely made of volunteers, with more than 10 regular authors and 50 guest-posters.
In these 3 years we tried many different approaches to organize our team and our editorial calendar: in this talk I will take you behind the scenes of our blog and show you what we do to coordinate our efforts and keep our sanity!
October 30, 2016 — There’s a lot of great reasons to blog — most of them have been articulated by tons of brilliant folks (you can make money, you can have influence, you can demonstrate expertise). What I’ll share with you is five things you will discover about yourself as you start blogging consistently.
October 6, 2016 — Being an educator has given me a larger and newer audience, most of whom impressionable teenagers between the ages of 17-19. Blogging then has become a role more accountable, and has more far-reaching and in-depth effects than ever before.
A new social responsibility is established and reinforced, and new personal blogging guidelines are aligned with the integrity embodied in the field of education.
September 29, 2016 — Boris crunches data. Small data, big data, noisy data, you name it. That’s what he has been doing since 2001. And he never stopped enjoying it and probably will never stop.
September 29, 2016 — В своем докладе Миша расскажет про две стратегии, применение которых поможет вам всегда находить актуальные темы для своего блога, и создавать плагины, которые будут интересны и действительно нужны людям.
September 23, 2016 — Everyone tells you to write more. No one tells you what to write. Or more importantly, how to be helpful. Chris articulates a strategy that allows him to help others – a strategy that you can copy for yourself – on your blog or business site.
September 15, 2016 — Сергей расскажет как правильно создавать и поддерживать журнал на WordPress, а также поделится своим опытом использования различных инструментов, которые позволяют оптимизировать процессы поддержки и развития журнала с большим количеством авторов.
July 22, 2016 — Build it and they will come? Not any longer. Not when so much new information is appearing on the Internet every day, every hour, every minute. You have to find the right audience and promote your blog. Without this extra effort, your carefully crafted prose may go unread. Learn tips to get noticed and gain an audience.
– Learn how to present your blog to attract.
– Learn how to find your audience.
– Learn how to promote your blog to get attention.
July 3, 2016 — I had a writer’s block and it was horrible: I felt uncreative, watched my blog dry up, and crawled in the corner and cried. I felt like a loser. But I’m NOT a loser. So I fixed it. I created a blogging plan that involved only 10 minutes each day. My writer’s block disappeared, my blog stats climbed, and I now know how to turn it around when I find myself neglecting my site. Whether you are a personal blogger or run a business website, this talk will give strategies for adding content without huge time investments. Learn how to eliminate writer’s block, create material relevant to your site’s purpose, and build a regular publishing habit.
June 29, 2016 — SEO has gone from a technical trade to being more marketing focussed. Joost & Marieke will talk about how to gain great rankings & satisfied visitors by writing good content. Focussing on SEO copywriting has a major pitfall. We give examples and tips on how to write a post that is both readable as well as SEO-friendly.