May 6, 2017 — In this talk Nathan B. Weller will outline and explain the seven essential elements every content strategy should consist of and provide a blueprint for creating your own.
February 7, 2017 — Branding is more than just your business name, logo, and color scheme; it’s your company’s DNA. Branding is built around your core values, what you believe, and why you exist. Once you’ve identified your brand, social media is a great way to build and promote it. But how can you do that without getting lost in all the noise and clutter? Learn strategies and tips on how to make your business stand out on your preferred social platform(s).
October 8, 2016 — Even if you’re not trying to compete with Amazon, it’s good to know your customers and competition. While building your WooCommerce store you’ll want to know some items to consider that will help you to build a meaningful brand that your customers will be loyal to.
In this session we’ll touch on tactical items you can include on your site/store to increase customer loyalty
April 10, 2016 — Take a moment to think about who you trust online. What do they have in common? There’s a good chance that they thought you something valuable. That’s how you remember them and it’s also why you trust them.
That trust that you have in them can translate to different things. Sure, they might want to sell you something. But it doesn’t have. You might want to hire them to work on a project or your company because you respect their opinion. You might want to use their open source project because you trust their coding ability.
All these benefits came from teaching you something valuable. And the good news is that you can do this too! You have unique insights that you can share that can be of value to others. Are you ready to start!?
Perfect, then this talk is for you! It’ll look at some of the obstacles that you’ll face on your journey into teaching. You’ll see how you can overcome them so that you can start building trust online.