August 5, 2015 — Many software companies and freelancers are able to build fantastic websites, but they have no idea how to decide what to charge. Unfortunately, poor pricing decisions can destroy a companys financial future and mean the difference between owning a successful business and being forced to live in a van down by the river. In this presentation, Adam presents techniques to determine the most appropriate pricing strategy for your WordPress projects.
July 17, 2015 — Successful WordPress entrepreneurs share the lessons learned while building a company from scratch and tell the tales of all the challenges and trials experienced along the way.
July 16, 2015 — While adding eCommerce functionality might not be the first thought, there are HUGE benefits that you can create without selling goods – the topic would introduce a variety of methods, in addition to addressing existing store owners on how to better engage their audience.
July 13, 2015 — This talk focuses on my five key tips and tricks to creating better product photos for social media, marketing, and website use. While we will focus heavily on the photography side of things, there will be social media tidbits thrown in along the way.
July 9, 2015 — Got a product? Then you probably know the headaches of sales, onboarding, and customer support. In this panel, industry veterans share their top tips when it comes to sales, onboarding, and customer support. Bring your questions.
July 9, 2015 — People give a lot of business advice without first stepping back and asking about your business model. Actually, plenty of people start a business without thinking of their own business model. I’ll look over a set of them and highlight the challenges and benefits of each.
July 8, 2015 — Mikko is speaking on doing business with WordPress. His talk is in Finnish.
WordCamp Finlandissa Mikko luo yleiskatsauksen siitä, miten markkina ja WP: n hyödyntäminen bisnesmielessä on kehittynyt Suomessa hänen oman uransa aikana ja mitkä asiat painottuvat jatkossa.
July 7, 2015 — Everyone’s goals are different. Maybe you want bigger, better clients. Maybe we want a new job or a promotion. Maybe you want to work less and focus more on traveling, family, or your hobbies and interests. Aaron walks through his experience building and leveraging his reputation in the WordPress community to do all these things, and shows how you can, too.
July 5, 2015 — Being successful in business is challenging. When we started we were late to the party in a very saturated market. We weren’t getting very far and needed to find something that would differentiate us from the other players. Then we discovered the add-on business model and it fit beautifully with our product.
This add-on model allowed us to engage with the greater WordPress community like never before. It turned our struggling company into one that is well respected and growing almost faster than we can keep up with. In many ways, it has shaped our very ethos on how and why we give back to the WordPress community.