June 8, 2015 — How not to give appalling user support
The talk touchs on the benefits and challenges of a great user support and training. I’ll share the most common problems I encountered whilst dealing with support. It will also look at how I give the best support I can and the tools that enable me to do so.
WordPress for Good
This lightning talk presents the history and motives for the project, showcase a few “good” WordPress sites and inspire others to use WordPress for their positive projects and submit them to the showcase.
Forging a Career with WordPress: the Possibilities
In this interactive talk I’ll inspire you to think again about the career options open to you with WordPress, and bust some myths about the kind of person you need to be or the kind of background you need to have if you want to make a living from WordPress.
Smart tips and tricks for managing freelancers
“Freelancer is the ‘new employment’. Most organisations use freelancers for some tasks but some even build an entire business model on using freelancers.
In this talk Annabel explores the status of freelancers, how labels can be deceiving and suggests ways to approach hiring freelancers that will protect your business from harm.
5 ways to get better customers and sack the low value ones
This talk is about how even small ‘1 person working out of their bedrooms’ businesses can:
no more negotiating on price, stop feeling like a bedroom business and look like a professional service, stop low value customers even getting through to you, how to feel more competitive towards other businesses, the responses you need to give to difficult customers
March 24, 2015 — In this talk you will learn how to further your career, become better at what you do and make more money by helping others through writing about WordPress. I will cover how to use your writing strategically to grow your products and services, whether you’re writing on your own site or getting paid to write for other sites. You will learn the mechanics of writing useful, relatable content about WordPress, and how to ensure your writing delivers results for your readers and your career.
October 15, 2014 — I run a WordPress news website called Post Status (http://poststat.us/). I’d like to share with you the story of Post Status, lessons I’ve learned, and why blogging about my craft been the biggest reason for the success I’ve had in my career so far.
November 11, 2013 — This talk is a personal experience working as a developer. Discussion topics include the best practices for blending into a good workflow, how to prepare for your first developer job, and the expectation vs reality about working with a team.
February 16, 2013 — This talk focuses on different career opportunities available when you work with WordPress. You will know ABC’s of what you can do with WordPress and make a living out of it!