August 17, 2016 — As a website designer, you can drive yourself crazy with the on-again, off-again roller coaster of building websites. The opportunity for you to engage clients beyond the website build exists and can lead to long-term stability.
Here is some of what participants will learn:
How SEO can to turn a one-time website build into a long term opportunity with their clients
The critical point when you must introduce SEO in order to create happier clients and more referrals
SEO secrets you can use right away to wow your clients and keep them coming back for more
How to turn SEO into profits – whether you do it yourself or outsource it to an expert
August 15, 2016 — Heroes? Pricing tables? THE GRID? Why DO all websites look like the same? Starting with a well-organized theme framework and a little SASS, this talk will cover how to identify user experience patterns and stories that guide your visitors where you want them to go, while giving you the freedom to create new designs that stand out from the sea of sameness prevalent in today’s websites. We also cover how curating your own pattern library enables you to hit the cornerstones of successful web design – Accessibility, Responsiveness, Usability, and Conversion.
August 14, 2016 — Why do so many websites look the same? As our tools have improved and we’ve been able to do more with the web, there’s been a growing trend toward websites that look exactly alike. Why did this come to be, and what can we, as designers and curators of the modern web, do to avoid it?
In order to answer these questions, we’ll touch briefly on the history of web design, and examine how modern tools and practises have contributed to a more homogeneous-looking internet. We’ll examine the web design process from two perspectives – the designer’s and the developer’s – and discuss how the blurring of those roles impacts the design process. Along the way, we’ll discuss the various merits of following or bucking trends. Finally, I’ll offer some constructive advice to help you – whether you’re a designer or not – add an individual touch to your design work.
August 14, 2016 — I’ll give a brief overview of my background as a designer: working for ad agencies to in-house at Flywheel. I’ll explain what I do there, walk through why design is important for tech startups (and any company in general). I’ll dive into the brand evolution of Flywheel, and how it’s positively impacted our growth and outreach.
August 14, 2016 — Wireframing is an important first step in creating a website. From creating a napkin sketch to brainstorm ideas, to communicating quickly and effectively with other team members and clients, wireframes are at the foundation of creating a good user experience.
This presentation will be an introduction and overview of wireframing. Where we will go over the following topics:
What are wireframes and the different types
When to use each type of wireframe
How wireframes can help you communicate effectively with clients
The tools used (free and paid) to create wireframes
August 9, 2016 — Diane will be doing a deep dive into what makes a powerful brand in 2016 as well as related trends in communications and design that are changing, and will change, the way people perceive and engage with online content. Expect some insights, practical tidbits and a little bit of fun!
July 29, 2016 — 今年で5歳になるWordPress日本公式キャラクターのわぷー。
July 11, 2016 — How to apply the lessons I learned in project management.