May 14, 2017 — To help keep you up-to-date on the latest trends that have a powerful impact on an eCommerce store and its success, we’ve rounded up four design trends to incorporate into an eCommerce site. Each will have an impact on your customer’s first impression, how they engage with the site, whether they make a purchase or not and if they become repeat and loyal customers.
May 9, 2017 — Designing in the open is about sharing your work and progress publicly through the course of a design project. I’ll explain how this works, where to start, and why it’s good practice for all designers. We’ll also discuss how you can give back to the WordPress community through design contributions to Core and WordPress.org.
April 15, 2017 — Choosing typefaces and applying them to your WordPress website can be frustrating, even designers go around and around about this. There are so many options and decisions to make—it’s hard to know where to begin. What gives?
You will learn the importance of typography in website design, how to choose font families, and tips for implementation. Armed with the basic understanding of typography and how it relates to the success of your website, you will be confident the choices you make will be based on more than a whim.
April 13, 2017 — You can have a bulletproof plan to complete a project, but you never know when a Sith Lord will crash the party and derail everything. As long as you can keep your head in the game and lean on friends when you need to, you’ll stay on target and come out on top. You might even get a medal for it.
Unless you’re a Wookie – Wookies don’t get medals. It’s sad.
April 13, 2017 — Instead of working for anyone and everyone, what if your company served a niche market? In an increasingly crowded field, many freelancers are finding success by focusing on a niche market. Settling on a niche can be a little intimidating at first, but on the other side is a business with more clients, higher rates, and more efficient workflow. If you’re a freelancer that has worked in every industry under the sun, yet can’t shake the feeling that your business could be something…more, this is your session. Hopefully, you’ll walk away inspired enough to come up with a brand new business model!
April 10, 2017 — How can you truly create an experience without knowing who you are creating it for? Why does so much get made without user research? Why do so many creating experiences not run user tests or engage with their users at any point? It isn’t a privilege of the wealthy agency or invested company. In this talk I’ll show why knowing your users matters and how you can start truly understanding them to make a better experience.
January 3, 2017 — It all starts with a vision, a designer’s dream. There are no limits. It’s a developer’s job to bring that vision to reality. There are some limits. If a designer doesn’t know, understand or acknowledge they exist, it can make for a not so cool end result or work experience. By discovering where a developer is coming from, together, we can make design great again!
December 29, 2016 — I would like to talk about web design and how to make anyone’s WordPress sites stand out from the rest by using following a set of design principles that create a unique UI that promotes the content and a UX that makes the viewer want to come back.
December 23, 2016 — A series of flash talks.