‘eCommerce’ Videos

  • Sam England: Create Your First eCommerce Business Quickly and Easily!

    Sam England: Create Your First eCommerce Business Quickly and Easily!

    WordCamp Raleigh 2017Speaker: Sam England

    June 19, 2017 — I will teaching the ins and outs about eCommerce from my 14+ years of running a successful eCommerce business and also how to get started quickly and easily with FREE tools.

  • Mik Scarlet: A11Y and How to Sell it to a Client

    Mik Scarlet: A11Y and How to Sell it to a Client

    WordCamp London 2017Speaker: Mik Scarlet

    June 2, 2017 — Mik is TV Presenter, Journalist and Access Expert.
    With over 30 years in the media he was one of the first well-known disabled people to appear on TV in the UK, working on shows such as Beat That, From The Edge, The Travel Show, BBC News and C5 News. Alongside his media career, He is one of the UK’s leading access and inclusion experts. His advise major companies and government bodies on how to create and maintain systems that ensure disabled people, and all other protected characteristics as described by the Equality Act 2010, are fully included in society. He is specialise in the retail, leisure and transport industries.
    His talk is on #A11Y and How to Sell it to a Client.
    In his talk he explained the reason why it is so vital for all working it the field of WordPress to ensure their output is accessible. But more importantly, he explained how to sell this to potential clients, and why it is so vital for them to invest in #A11Y.

  • Sharon A. Dawson: From Amazon to WordPress - Creating Your Own eCommerce Site

    Sharon A. Dawson: From Amazon to WordPress – Creating Your Own eCommerce Site

    WordCamp Raleigh 2017Speaker: Sharon A. Dawson

    May 26, 2017 — Promoting your physical products on Shopify, Etsy, or Amazon can be convenient, but expensive since those sites take a cut of your profits. By switching to WordPress to promote your products, you can drive more customers to your brand and keep more of your profits.

    During this session, you’ll learn:

    – The basics of setting up eCommerce on your WordPress site
    – Things to consider when setting up a new eCommerce store
    – Popular themes to use to quickly make an attractive online store
    – How to promote your site to existing customers from Shopify, Etsy, or Amazon
    – Creating feeds for Google shopping
    – How to draw traffic to your site via social media

    Presentation Slides »

  • Ecommerce Q&A: Making More Money And Avoiding Mistakes

    Ecommerce Q&A: Making More Money And Avoiding Mistakes

    WordCamp Miami 2017Speakers: Andrew Wikel, Bradley Cummins, Chris Christoff, Patrick Rauland

    May 14, 2017 — Learn the hidden tips, tricks and best practices about how to make more money and avoid mistakes with your eCommerce stores, directly from the people who made them.

    Although focus is on WordPress platform users this talk if for anyone who uses an eCommerce platform, even if its not WordPress (Shopify, SquareSpace, etc.) and that can generally benefit from the experiences and lessons from the panelists.

  • Peter Malick: Adventures in Woo. From Novice to Ninja

    Peter Malick: Adventures in Woo. From Novice to Ninja

    WordCamp San Diego 2017Speaker: Peter Malick

    April 21, 2017 — In 2013 I took on the job of creating an eCommerce site for Westlake Pro, a Pro Audio retailer in Los Angeles. What started as a fairly modest MVP launch, ballooned into a 10,000+ product giant, that also included a blog, and recording studio design site. Along the way, we learned a lot about what not to do, and we also had a few successes. If you are considering building your first WooCommerce site, join me for Adventures in Woo.

  • Chris Rogers: How to Add an Online Store, Training, and/or Membership Site

    Chris Rogers: How to Add an Online Store, Training, and/or Membership Site

    WordCamp Louisville 2016Speaker: Chris Rogers

    April 20, 2017 — I will discuss what works for me, what doesn’t, typical costs, and where to get more info on the subject.

    Presentation Slides »

  • Dario Paschetta: Creazione di un sito di e-commerce: prontuario giuridico – pratico

    Dario Paschetta: Creazione di un sito di e-commerce: prontuario giuridico – pratico

    WordCamp Torino 2017Speaker: Dario Paschetta

    April 13, 2017 — L’intervento è mirato a condividere e a discutere sulle norme nazionali ed europee più recenti attinenti lo sviluppo delle piattaforme di e-commerce sotto il profilo contrattuale (inclusa privacy e cookie policy e screen o web scraping) che della proprietà industriale (uso marchi).

    Verranno illustrate le informazioni e i contratti che deve predisporre uno sviluppatore per fornire un sito/piattaforma compliance con la normativa europea e italiana sul consumo a un committente.

    Si discuterà delle proposte (speriamo approvate) sulle nuove regole dell’Unione Europea per la creazione del «mercato unico digitale per l’Europa».

    Presentation Slides »

  • Zach Stepek: eCommerce Speed Demon - How To Break The Speed Barrier

    Zach Stepek: eCommerce Speed Demon – How To Break The Speed Barrier

    WordCamp Nashville 2016Speaker: Zach Stepek

    March 18, 2017 — In eCommerce, speed is your most important metric. Mere milliseconds can mean the difference between a sale and an abandoned cart, which could mean millions of dollars in lost sales. I’ve spent a good portion of the last three years in pursuit of page speed, exploring caching, virtual machines, hosting platforms, SSL negotiation time, CSS preprocessing, minification, inline styles and WooCommerce optimizations with the goal of sub-one second pageloads. Using real-world examples, I’ll show you the results I’ve been able to achieve and how to replicate them yourself.

    Presentation Slides »

  • Bernd Schmitt: WooCommerce – Eine Einführung

    Bernd Schmitt: WooCommerce – Eine Einführung

    WooCommerce Meetup NürnbergSpeaker: Bernd Schmitt

    February 28, 2017 — Bernd Schmitt erläutert das Shop Plugin WooCommerce, geht auf Besonderheiten des deutschen eCommerce ein und beleuchtet zuletzt auch div. Gütesiegel für den Onlinehandel

  • Zach Stepek: So, You Want To Sell Online?

    Zach Stepek: So, You Want To Sell Online?

    WordCamp Waukesha 2017Speaker: Zach Stepek

    February 7, 2017 — So, You Want To Sell Online? Or, A Brief Treatise on the Complexities, Pitfalls, Processes, Patterns, Thoughts and Dreams of a Modern eTailer – And Some Tech, Too.

    Ah, the allure of running an eCommerce business. Sipping drinks on the beach while a third party logistics company, or Amazon, does all the work. Living the dream, right?

    Maybe. Eventually. The reality is that it takes putting a lot of pieces in place in the right way while juggling your financial stability to start and sustain a modern eTailer, just like any other business. Competition is everywhere. Knockoffs are rampant. Trademarks are harder than ever to defend. You have to wear a lot of hats. Inventor, technologist, marketer, social media manager, customer whisperer, warehouse manager, shipping guru, packaging expert… the list goes on!

    In this session, we’re going to take a 50,000 foot look at the systems, tools and knowledge needed to launch a successful eCommerce store in 2017. There’s no way we can cover it all, but you’ll leave ready to conquer your corner of the eCommerce world!

    Presentation Slides »