May 30, 2016 — In my presentation, I will share tips on how to easily and quickly create a traditional multilingual website or eCommerce store. I will compare the most popular multilingual plugins and also show how this can be done without using any plugins. Part of the talk will include the benefits to your business of going global and how this can be done in minutes.
April 21, 2016 — Effizienz im Web mit WordPress: Wie Nicht-IT-Ler und Nicht-Redakteure mit schmalem Geldbeutel mittels WordPress effizient Content-Marketing und eCommerce betreiben können. Hierzu möchte uns Jochen die Einsatzmöglichkeiten von WordPress als CMS, Blog und Shop aufzeigen.
April 12, 2016 — Progettare un sito ed i suoi contenuti partendo dagli obiettivi di business e dai piani di marketing e vendita. I temi trattati saranno:
1. processo decisionale dei cliente;
2. sales funnel;
3. misurazione dei risultati;
4. ottimizzazione delle conversioni.
April 7, 2016 — In this talk I’ll present best practices for building extensions to the WooCommerce ecommerce plugin. I’ll explain how WooCommerce handles important data such as Products, Orders, Customers, and general settings. I will also show how to access and interact with ecommerce data.
I will also show how to modify areas of an ecommerce store like the Checkout process, My Account area, and Product pages.
January 8, 2016 — How to effectively start an ecommerce website with WordPress by selecting the correct shopping cart solution to keep your business focused on the foundations before expanding.
January 7, 2016 — I’ve been focused on selling WordPress products for almost 5 years now. I started out selling themes, last year my company AppPresser grew from 0 to $30k/mo. I recently released a SaaS product that has had a steep learning curve. Join me and learn about the ups and downs of selling WordPress products.
December 14, 2015 — You can stand in line at the store or stand in line online to get your hands on this “hot” New York pastry. This session will discuss the lessons learned in building an ecommerce site for James Beard Award-winning Chef Dominique Ansel’s Cronut. Learn how WordPress stands up to the crowds when we sell out of hundreds of pastries within 15 minutes every Monday morning. We’ll discuss things to consider when planning an ecommerce site and things we failed to consider until we were faced with overwhelming demand.
December 11, 2015 — What’s going on with e-commerce. How hard is it to set up a store? What needs to go into a store? Is it mostly technical knowledge, marketing, or product knowledge? What are the WordPress options and how do they differ from some of the bigger hosted services on the market?
December 8, 2015 — ¿Quieres crear una tienda online pero no sabes si WordPress es la mejor opción? No te preocupes! En esta charla vamos a ver como crear una tienda online con WordPress que se ajuste a todas nuestras necesidades y nos permita dar el salto para empezar a vender de forma global. Revisaremos las distintas posibilidades y los plugins necesarios para crear una tienda online con diferentes clases de productos, múltiples divisas y varios idiomas.