‘eCommerce’ Videos

  • Zach Stepek: So, You Want To Sell Online?

    Zach Stepek: So, You Want To Sell Online?

    WordCamp Waukesha 2017Speaker: Zach Stepek

    February 7, 2017 — So, You Want To Sell Online? Or, A Brief Treatise on the Complexities, Pitfalls, Processes, Patterns, Thoughts and Dreams of a Modern eTailer – And Some Tech, Too.

    Ah, the allure of running an eCommerce business. Sipping drinks on the beach while a third party logistics company, or Amazon, does all the work. Living the dream, right?

    Maybe. Eventually. The reality is that it takes putting a lot of pieces in place in the right way while juggling your financial stability to start and sustain a modern eTailer, just like any other business. Competition is everywhere. Knockoffs are rampant. Trademarks are harder than ever to defend. You have to wear a lot of hats. Inventor, technologist, marketer, social media manager, customer whisperer, warehouse manager, shipping guru, packaging expert… the list goes on!

    In this session, we’re going to take a 50,000 foot look at the systems, tools and knowledge needed to launch a successful eCommerce store in 2017. There’s no way we can cover it all, but you’ll leave ready to conquer your corner of the eCommerce world!

    Presentation Slides »

  • Andrew Wikel: Ecommerce Fundamentals

    Andrew Wikel: Ecommerce Fundamentals

    WordCamp Ann Arbor 2016Speaker: Andrew Wikel

    December 14, 2016 — Andrew Wikel answers audience questions and provides advice for those interested in getting started with ecommerce.

  • Claus van Vught and Mark Gruntjes: Twee jaar stijgende conversie, omzet en bezoekersaantallen - de case

    Claus van Vught and Mark Gruntjes: Twee jaar stijgende conversie, omzet en bezoekersaantallen – de case

    WordCamp Nederland 2016Speakers: Claus van Vught, Mark Gruntjes

    November 12, 2016 — Bbquality.nl is een online shop voor kwaliteitsvlees. In deze case kijken we naar hoe BBQuality is gegroeid van een klein webshopje tot een full-time onderneming voor de eigenaren. We kijken naar welke keuzes er zijn gemaakt en hoe we binnen een jaar 500% meer omzet hebben weten te realiseren.

    Met deze talk willen we laten zien hoe een volledig zelfgeschreven webshop, draaiende op WordPress succesvol kan worden; Wat de uitdagingen zijn en zijn geweest en wat voor een maatwerk hier bij komt kijken…

  • Joel Bronkowski: MultiChannel eCommerce  - The Many Ways To Sell with WordPress

    Joel Bronkowski: MultiChannel eCommerce – The Many Ways To Sell with WordPress

    WordCamp Nederland 2016Speaker: Joel Bronkowski

    November 11, 2016 — The world of eCommerce is in constant change and flux. It’s never been easier or more affordable to sell online. I will be discussing the various methods of selling online using WordPress and how to using new plugins and services WordPress can be utilized as a sales channel alongside social networks, marketplaces, and POS. If you are interested in understanding the future of eCommerce and the role WordPress can play in this space then come pop in my talk.

  • Pippin Williamson and Caleb Burks: eCommerce Town Hall

    Pippin Williamson and Caleb Burks: eCommerce Town Hall

    WordCamp Denver 2016Speakers: Pippin Williamson, Caleb Burks

    November 9, 2016 — Building a WordPress site is one thing – turning that site into a revenue-generating machine is another. The town hall format allowed attendees to ask the speaker a number of questions on a specific topic. Here is an hour of eCommerce question and answer.

  • Kenn Kelly: eCommerce Going Into 2017

    Kenn Kelly: eCommerce Going Into 2017

    WordCamp Denver 2016Speaker: Kenn Kelly

    November 7, 2016 — Whether you develop or run a digital or physical eCommerce business and are doing memberships, subscriptions or simple products this talk will cover it all. Get prepared for the holiday season and 2017 with the latest to make the most of your WordPress eCommerce site.

  • Kate Newbill: Do You Really Need a 3-lb Pocket Knife? Choosing The Best Ecommerce Solution For Your Site.

    Kate Newbill: Do You Really Need a 3-lb Pocket Knife? Choosing The Best Ecommerce Solution For Your Site.

    WordCamp Birmingham 2016Speaker: Kate Newbill

    November 3, 2016 — The biggest and best-known ecommerce solution for WordPress does everything. It’s flexible, extendable, and almost infinitely configurable. It’s a Swiss Army Knife with 276 blades. But if all you need is a bottle opener, do you really need to walk around with a 2kg knife in your pocket?

    We’ll talk about the things you need to consider when choosing an ecommerce solution. I’ll give you a list of questions to help you decide. And we’ll discuss some of the available WordPress ecommerce products so you can make an informed decision.

    Presentation Slides »

  • Mike Jones: Using WordPress to Power a P2P E-Commerce Brand

    Mike Jones: Using WordPress to Power a P2P E-Commerce Brand

    WordCamp Phoenix 2016Speaker: Mike Jones

    October 27, 2016 — We designed and built a peer-to-peer e-commerce platform for JWalkyn.com. It was an eye-opening experience pushing WordPress to the absolute max to create this unique site to help people buy and sell their favorite Air Jordan shoes.

    Presentation Slides »

  • Cody Landefeld: How Your WooCommerce Store Can Compete With Amazon and Win!

    Cody Landefeld: How Your WooCommerce Store Can Compete With Amazon and Win!

    WordCamp Phoenix 2016Speaker: Cody Landefeld

    October 27, 2016 — Approaching e-commerce without giving consideration to Amazon is paramount to eating your lunch in the tiger cage at the local zoo. That’s not to say it can’t be done—because it can. You just need to be very clear about your strategic planning and what creates your competitive advantage. We will touch on these topics for store owners to help differentiate and win!

  • Cody Landefeld: Build a WooCommerce Store

    Cody Landefeld: Build a WooCommerce Store

    WordCamp Los Angeles 2016Speaker: Cody Landefeld

    October 8, 2016 — Even if you’re not trying to compete with Amazon, it’s good to know your customers and competition. While building your WooCommerce store you’ll want to know some items to consider that will help you to build a meaningful brand that your customers will be loyal to.

    In this session we’ll touch on tactical items you can include on your site/store to increase customer loyalty

    Presentation Slides »