September 15, 2014 — While developing custom themes for clients many of us may tend to overlook how the WordPress architecture can be leveraged to further support our client’s content. We can easily add custom post types, plugins, or custom meta. But how can we create themes that use these resources more efficiently and effectively while lessening the bloat. Doing so can make our themes easier to use for the client and the visitor. Ultimately this can have a positive impact on your clients business. This talk looks at different ways you can use your clients content to develop custom themes tailored to their goals. Using Information architecture to plan out your theme development strategy.
July 11, 2014 — Are you confused on how to structure content beyond posts and pages? Do you want to use custom post types, taxonomies and custom fields but don’t know how to architect this custom content? What will be the custom post types? How can I use taxonomies to sort my custom post types for a unique use case? How many custom post types do I need? Should it be a taxonomy or a custom field? Each project maybe unique and bring different challenges. Preplanning the relationships of custom post types, taxonomies and custom fields using Information Architecture best practices helps to ensures this content is organized effectively by taking the time to conduct analysis and planning, before implementation. This session focus’ only on conducting a strategy session using sticky notes, sketching and card sorting not on coding. No review of plugins or code will be included as you can find this everywhere on the web.
June 19, 2014 — If you are tasked with putting together a WordPress theme for a client organization or business the theme you select is very important. Perhaps your first inclination is to choose a theme that looks great or let your client choose a theme that they are happy with. This practice however can have negative repercussions for your client. This talk discusses how to appropriately choose a theme or build a theme that supports your clients goals. Using information architecture we can better select themes or build new ones.
May 9, 2014 — The lifeblood of any website is its content. This presentation covers how to take new and existing projects, identify what content is the most important, then design and present that information so your client’s site guides visitors in a clean and predetermined path.