‘marketing’ Videos

  • Sarah Kloth: Tools to Automate and Elevate Your Marketing Efforts

    Sarah Kloth: Tools to Automate and Elevate Your Marketing Efforts

    WordCamp Waukesha 2017Speaker: Sarah Kloth

    February 7, 2017 — Automation is a must in today’s fast-paced digital marketing world. The necessity to streamline key online business and marketing processes is continuously on the rise. During this session, we will uncover the top tools and plugins today’s marketers rely on to both automate and elevate results. From content marketing to SEO and analytics, these WordPress plugins will help you boost marketing efficiency, enhance effectiveness and help you generate marketing leads. Discover how to simplify and improve the way you carry out your marketing strategy in 2017.

    Presentation Slides »

  • Dustin Filippini: One Site, Two Site, Red Site, Blue Site - Lessons on the Web from Dr. Seuss

    Dustin Filippini: One Site, Two Site, Red Site, Blue Site – Lessons on the Web from Dr. Seuss

    WordCamp Waukesha 2017Speaker: Dustin Filippini

    February 7, 2017 — From there to here, from here to there, funny things are everywhere… Sit back and relax for story time as we learn lessons on the web from Dr. Seuss. Every website is different and every visitor to your site is different although they are the same in some ways too. We will take Dr. Seuss’s parables and apply them to the world of the web and how to effectively reach your audience and ensure your website is an effective and enjoyable experience.

  • WordPress TV Shortz Episode 13

    WordPress TV Shortz Episode 13

    Speaker: John Parkinson

    February 6, 2017 — I do a quick review of the CLI and Marketing Teams, Talk about updates with the Plugin and Theme Teams.

  • Sarah Moore: Video’s Place In Social Media Marketing

    Sarah Moore: Video’s Place In Social Media Marketing

    WordCamp Sydney 2016Speaker: Sarah Moore

    February 6, 2017 — I will look at the current social media marketing trend (which is here to stay) – video marketing (included throughout the presentation are statistics and case studies).

    I look at how video marketing (live + prerecorded) can help you achieve your bigger business goals.

    I look at current and projected statistics of video marketing and what every business can do now to get ahead. I look at how search (Google) will be affected by video and why we MUST have video content on our website.

    I will share a list of tools and plugins for WordPress users to make the process simple.

    Presentation Slides »

  • WordPress TV Shortz Episode 12

    WordPress TV Shortz Episode 12

    Speaker: John Parkinson

    January 25, 2017 — Episode 12 highlights the Marketing and CLI Teams. Also a review of WordPress TV video submission guidelines.

  • Αποστόλης Αϊβαλής: Marketing For WordPress Publishers and Theme Designers

    Αποστόλης Αϊβαλής: Marketing For WordPress Publishers and Theme Designers

    WordCamp Athens 2016Speaker: Αποστόλης Αϊβαλής

    January 22, 2017 — Με ποια κανάλια και ενέργειες προωθούμε καλύτερα WordPress themes; Πώς μπορούμε να τα χρεώνουμε; Πώς μπορούμε να βγάλουμε χρήματα όταν εκδίδουμε περιεχόμενο ως WordPress publisher, τι πρέπει να πουλάμε και σε ποιόν;

    Presentation Slides »

  • Ivana Ćirković: Digital Strategy 101

    Ivana Ćirković: Digital Strategy 101

    WordCamp Athens 2016Speaker: Ivana Ćirković

    January 18, 2017 — Just what is a Digital Strategy and is it that much different from traditional marketing efforts? Is there «one-size-fits-all» solution for it and what are some key things you need to look for when creating it? In her talk «Digital Strategy 101», Ivana will explain all the important elements of creating and implementing digital marketing strategy and share with you why it’s important for every business or brand to have one.

    Presentation Slides »

  • Ivan Bjelajac: The Importance Of Being First

    Ivan Bjelajac: The Importance Of Being First

    WordCamp Belgrade 2016Speaker: Ivan Bjelajac

    December 28, 2016 — Why innovation is important for business and marketing?

    It’s better to be first than it is to be better. It’s much easier to get into the mind first than to try to penetrate an existing market.

    If you can’t be first in a category, set up a new category you can be first in.

    Story of ManageWP and other products that created their own markets.

    Presentation Slides »

  • Sarah Moore: Social Media Marketing with Video in 2016

    Sarah Moore: Social Media Marketing with Video in 2016

    WordCamp Sunshine Coast 2016Speaker: Sarah Moore

    December 22, 2016 — The presentation looks at the current social media marketing trend (which is here to stay) – video marketing (included throughout the presentation are statistics and case studies). I look at how video marketing can help you achieve your bigger business goals. I look at current and projected statistics of video marketing and what every business can do now to get ahead. I look at how search (Google) will be affected by video and why we MUST have video content on our website. I look at how social is being affected by video and ways to maximise efforts in this area (including how to amplify the content, how to repurpose video to reduce content creation time and how to leverage video within different social media networks to increase brand presence). I also have a list of tools and plugins for WordPress users to make the process simple.

    Presentation Slides »

  • Mohamed Hamad and Liesl Barrell: Lay of the Landing Page - Building Great Marketing Campaigns on WordPress

    Mohamed Hamad and Liesl Barrell: Lay of the Landing Page – Building Great Marketing Campaigns on WordPress

    WordCamp Montreal 2016Speakers: Mohamed Hamad, Liesl Barrell

    December 16, 2016 — Are you trying to get users to DO something on your site? Whether it’s sign-up, buy, download, donate: if you have a goal you NEED landing pages! This talk covers important basics like what landing pages are and why/when to use them, attention ratio, message match and key persuasive elements. Includes a walk-through of examples of our premium interactive landing page templates and case studies to see what converts best and why. Run better, more efficient, and just plain cooler campaigns, plus get the most out of your marketing time and dollars!

    Presentation Slides »