October 31, 2014 — In this session Christoph Trappe of Internet Marketing Association shares his ideas for steering your blog toward digital excellence by sharing authentic stories that align consumers with your business goals. Trappe discusses strategies for defining content goals, getting buy-in from key people in an organization, shaping messages in a new and authentic way, and measuring results.
October 8, 2014 — This talk is be suitable both for those running a personal blog, or a business website on WordPress. It looks at:
How you can leverage and optimise for the main social sites including Facebook, Twitter, Pinterest & Linkedin as well as some other more specific platforms such as ManageWP.org.
Understanding Follow vs. Share vs. Like.
Sharing buttons, the official and other options.
Social meta data like open graph tags and twitter cards & the benefits of implementing them.
Testing and previewing social meta data – Plugins as well as manual options.
September 17, 2014 — A discussion about social media. Listen to local experts talk about how they utilize social media for success.
June 18, 2014 — 魅力的なコンテンツの作り方とその拡散方法 ～アクセス数がすべてじゃないけど多いと嬉しいよね～
May 24, 2014 — Social media continues to grow in usage, as well as confusion. Today it influences search engine optimization more than ever, and there are more ways to integrate it with WordPress than ever before. What social channels do (or don’t) apply to your site and business? And which plugins should you use? Come out of this session with confidence in your approaches to social media and ties to WordPress. We’ll unravel the big ball of twine.
April 1, 2014 — This question is not “Should I use Social Media on my WordPress site?” the question is “What Social Media tools should I use on my WordPress Web site.”
March 28, 2014 — Publishing great content does not guarantee anyone will read it. This talk shares executable steps to get your content in front of more people. Take the power of WordPress to the next level with powerful social media support.
November 6, 2013 — A session on the importance of having a social media strategy when building an online community.
May 31, 2013 — This presentation explains how to make it easy for someone viewing your site to engage with it socially, whether that includes links to your social pages, social sharing buttons or social plugins and how to make sure you’re tracking it all with Google Analytics.
March 13, 2013 — Ideas and starting points to create a social media strategy for your site.