‘web design’ Videos

  • Cara Nelson: Humanize Your Web Design Process

    Cara Nelson: Humanize Your Web Design Process

    WordCamp Portland ME 2017Speaker: Cara Nelson

    June 2, 2017 — To often a website is planned on ideas based around the business owners personal likes and wants. Humanistic design creates an engaging experience that users can connect with physically and emotionally. I teach human-centered design as a creative approach to problem solving to unleash creativity to put the people visiting websites at the center of the design process.

    It’s critical to know exactly who you’re designing for. You must define your audience so that you know the broad spectrum of people who will be touched by your product or service and create a website that resonates with them.

    Yes, the goals of the business are still in the spotlight, but you need to approach web design by taking human emotions into account during the design and planning phases of every web project. And understand that you have more than one type of site visitor to design for.

    I’ll redefine your web design strategies to create and build a site directed toward what your site users want. Using these strategies, you’ll fuel your design process to build WordPress sites directed to what your visitors expect and need:

    Research and become passionate about the Industry and trends.
    Define your segmented audience and understand the many types of people you’re designing for.
    Think like your end user and be innovative!
    The importances of user personas to eliminate guessing whom your users are and build a design with their needs in mind.
    Get curious; discover what your competitors are doing — both good and bad. What works and what doesn’t. Go beyond what’s happening and investigate your competitors’ strategy:
    What types of customer are they’re targeting?
    What are their products/services? Pricing structure? Product packages? How can you improve on any of these?
    What are the features and functionality of their site?
    What types of content do they have?
    Based on what your competitors are doing, improve and find your niche in the market.
    Find out what keywords they use and build a keyword list to create relevant and engaging content.
    It’s good to get a bit nosy, and I’ll share tools to quickly tell if a competitor’s site is a WordPress site, and which plugins or theme they use.
    I’ll touch base on the importance of low-fidelity prototypes along with Design Tiles and how they simplify and finalize the design process.
    Build in good SEO and plan for social media.

  • Matt Adams: Designing With Developers

    Matt Adams: Designing With Developers

    WordCamp Phoenix 2016Speaker: Matt Adams

    October 31, 2016 — These days development needs to compliment design. So many designers have broad skills with branding, print design, and web design. Speaking developer and communicating that design vision to be executed is tricky. Having spent years working with both designers and developer, I want to help our design oriented audience learn to plan an amazing WordPress site that can be developed into a great theme. All while keeping the designer and developers from killing each other.

  • Tom Hermans: RWD – Responsive, Responsible, Rant on Web Design

    Tom Hermans: RWD – Responsive, Responsible, Rant on Web Design

    WordCamp Antwerp 2016Speaker: Tom Hermans

    October 17, 2016 — Responsible Web Design: This is mostly a UX oriented talk starting from the intent and the purpose of your site and how to incorporate that into a scalable, modular approach of building the architecture and frontend of your site.

    Presentation Slides »

  • Olegs Belousovs: cosa sono le Web Performance e perché dovete preoccuparvene

    Olegs Belousovs: cosa sono le Web Performance e perché dovete preoccuparvene

    WordPress Meetup TorinoSpeaker: Olegs Belousovs

    October 13, 2016 — Talk culturale e esplorativo sulle Web Performance, fatto al WordPress Meetup di Torino il 12 ottobre 2016.

    Il web lo facciamo tutti noi, per altre persone come noi, e anche se questo argomento, insieme all’accessibilità e alla sicurezza, può sembrare il meno «sexy», dovreste preoccuparvene non meno di che tema e plugin usare sul vostro sito, proprio per il rispetto delle persone che poi visitano i siti che fate e per rendere tutti insieme il web un posto migliore!

    Presentation Slides »

  • Martin Glanert: Fun with Forms

    Martin Glanert: Fun with Forms

    WordCamp Europe 2016Speaker: Martin Glanert

    July 5, 2016 — The Unconference was a unique opportunity to get on stage and share your stories and experiences with WCEU attendees!

  • Marko Dugonjić: Art Directed Web Typography

    Marko Dugonjić: Art Directed Web Typography

    WordCamp Europe 2016Speaker: Marko Dugonjic

    June 30, 2016 — Having the ability to set legible body copy is an absolute must, and we’ve come a long way with web typography since the dawn of web design. However, it sometimes feels like we have allowed the lack of variety prior to the rise of web fonts to dampen our creativity now that thousands of web fonts are at our disposal. Have usability conventions and the web’s universality steered us away from proper art direction? Have we forgotten about art direction altogether? Let’s look at ways we can push typographic design on the web further, beyond the status quo of today.

    Presentation Slides »

  • Jenn Schlick: Low-Carbon Web Design

    Jenn Schlick: Low-Carbon Web Design

    WordCamp Finland 2016Speaker: Jenn Schlick

    May 12, 2016 — Performance is an important consideration for any web project. We talk about the impact of performance on user experience — but what about the impact on carbon emissions?

    Learn about the carbon impact of the internet and how to design, build, and host low-carbon websites using WordPress.

    Presentation Slides »

  • Lucia Arsena: Web sales design – Progettare siti che hanno come obiettivo la vendita diretta o la generazione di contatti

    Lucia Arsena: Web sales design – Progettare siti che hanno come obiettivo la vendita diretta o la generazione di contatti

    WordCamp Torino 2016Speaker: Lucia Arsena

    April 12, 2016 — Progettare un sito ed i suoi contenuti partendo dagli obiettivi di business e dai piani di marketing e vendita. I temi trattati saranno:

    1. processo decisionale dei cliente;
    2. sales funnel;
    3. misurazione dei risultati;
    4. ottimizzazione delle conversioni.

    Presentation Slides »

  • Michelle Schulp: Becoming The Client Your Developer Loves

    Michelle Schulp: Becoming The Client Your Developer Loves

    WordCamp Miami 2016Speaker: Michelle Schulp

    April 8, 2016 — No matter who you are, everyone seems to need a website, and that often means hiring a designer, developer, or agency to do some work for you. But how do you communicate about something that is outside your realm of experience, much less help direct the project to suit your business? That’s why you hired someone, after all! We’ll unmask the “magic” of web design and learn to ask constructive questions, give useful feedback, and develop a collaborative relationship that will benefit both of your businesses.

    Presentation Slides »

  • Tracy Apps: Please Design Responsively

    Tracy Apps: Please Design Responsively

    WordCamp Toronto 2015Speaker: Tracy Apps

    January 17, 2016 — So many devices, so little time! Learn how to efficiently and effectively design your website so it will look amazing… from mobile to big screen (and everything in-between)! A combination of strategy, design and code tips for designing for all devices. A little something for everyone (and most technical levels).

    Presentation Slides »