February 3, 2014 — So you’ve built a website now what? Learn how to attract and engage your visitors and keep them on your website. Turn those visitors into loyal followers, clients, or buyers.
September 5, 2013 — This presentation is about building “Dynamic Web Environments” that make intelligent, data driven, real time decisions regarding the content it serves or the experience it delivers. It begins with building web environments that cater to a users needs before they even have a chance to express them. And it covers specific instances where you can use mobile technology, data from analytics and user feedback to build dynamic web environments.
August 25, 2013 — This is an interactive session that reviews live websites from attendees, covering various website testing and usability techniques that can used to improve sales and customer engagement on your website. From simple content changes to more in depth issues, this presentation has practical takeaways to be put to work right away.
May 3, 2013 — This presentation digs into the selecting the bling that comes after your basic installation: Selecting a theme that works for your industry and style, Finding, evaluating, and implementing the “right” plugins, Selling with style (aka NOT using the basic PayPal button), Peeking behind the veil – how to see what tools your favorite website is using.