October 8, 2017 — I started my business in 2010 as a way to make money part-time while being a stay-at-home mom to my 1 year old daughter. Now, two kids and 7 years later, I’m running an agency full-time with my husband and trying to have some semblance of work/life balance in a business that never stops and a house with 3 kids.

This talk will be about my own personal experience – struggles and triumphs – over the past 7 years going from part-time freelancer to full-time owner of a business that supports my entire family. We’ll talk about finding purpose and striving for business success, and what that means when you’re a parent of young children.

In addition to sharing my own experience, I will be reaching out to other WP business owner parents and be interviewing them to see how they manage work/life balance, and incorporating their advice and experiences into the talk. These interviews will be recorded so that audience member can watch them after the fact.

October 8, 2017 — “How do I improve my rankings in Google?” – The ultimate question for anyone who has ever built, owned, or managed a website. There isn’t one right answer to this conundrum, but there are many proven ways to help boost your site’s authority and friendliness with search engines.

We will explore the anatomy of a website as it pertains to it being an active participant of the world wide web with on site SEO best practices as your digital citizenship. Through this idea, we ‘ll cover the basic page elements that every site looking to rank well in search engines should include as well as tips, tricks, and tools for effectively and efficiently incorporating these components using WordPress.

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October 8, 2017 — The web plays a lot of roles in modern life. It’s a world wide network designed to be available and accessible to everyone. The types of people, their range of abilities, and their types of devices are quite diverse. How can we, as developers, impact this diverse user base? How can we make the web a better place? The approach we use to develop our code can have a significant impact. That approach is the combination of accessible design and progressive enhancement.

October 8, 2017 — Just as an occasional Tweet is not a social media campaign, having a blog doesn’t mean that you’re doing content marketing. While blogging is a key component, a weekly blog post probably isn’t enough by itself to give your business the boost you want. Let’s talk about strategy, branding, and developing a killer content marketing plan with your WordPress blog at the core of it all.

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October 8, 2017 — The ongoing optimization of your WooCommerce store can lead to increased conversions, higher sales and more income. The purpose of this talk is to help you achieve these three goals and to optimize your store into an efficient selling machine. We will cover all aspects of improving your WooCommerce store – from choosing a theme, to optimizing your pages, to integrating plugins, to adding in features that will increase your conversions and sales. You will learn the most effective tools and techniques for optimizing your WooCommerce store and reap the rewards of your positive actions.

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October 8, 2017

October 8, 2017 — La idea de esta charla es hablar de mi experiencia, como empecé contribuyendo con los equipos globales de make.wordpress.org y contar todos los beneficios personales y profesionales que me ha dado contribuir a este proyecto de código abierto a nivel internacional.

October 8, 2017

October 8, 2017 — Hemos desarrollado el contenido del 28% de la web utilizando el mismo editor TinyMCE durante más de 12 años. Eso cambiará con la nueva versión 5.0 de WordPress que incluirá el nuevo editor basado en bloques llamado Gutenberg.

Te invito a mi charla para que juntos descubramos sus funcionalidades y pros y contras del mayor cambio de este CMS.

October 8, 2017 — Quiero animaros a que vengáis no sólo a disfrutar de mi ciudad, que por supuesto, tiene su encanto contando con la playa y los preciosos atardeceres en la Barrosa, con sus tapitas, su gente y su arte que después de todo el lío nos desmadraremos un poco. Tengo más peligro que una caja de bombas, no liarme mucho eh? ¡Avisados estáis!

Mª Carmen, que te lías…

Veeenga vale, ya voy en serio. Quiero animaros a venir con ganas de aprender y a ser un poquito más humanos y a ser más empáticos, porque con independencia de nuestra profesión o de si sabemos más o menos sobre algo, todo se mueve por las personas. ¡Uno para todos y todos para uno!

Siempre me gusta mencionar una frase de la película de Forrest Gump: “La vida es como una caja de bombones, nunca sabes lo que te va a tocar”. Por eso es importante valorar las cosas.

Espero que disfrutéis de la ponencia sobre accesibilidad web y que aprendáis de todo lo que os voy a contar.