September 15, 2019 — Writing a long article in a correct way is important, as the long articles are source for good traffic. In this session, Srishty shared about the art of writing long articles. How to perform research for long tail content. Some do’s and don’t to avoid common mistakes & maintain the decorum of an article.

September 15, 2019 — Many website owners spend lots of effort in driving traffic to the website. But Lack tracking of User’s actions on the website. In this Session, Sanjay shares why and how you can track visitors of your website. The various Methodologies to track the visitor. And use cases of UTM codes in various stages of sales funnel.

September 15, 2019 — In this Session, Dhanendran shares How we can leverage WordPress as a backend system and use different technologies or platforms as the front end. There are many use-cases where we need a strong backend system to support our different front end platforms like a web which built with React, Android application, web view on mobile.

September 15, 2019 — Search engines are getting better at understanding language, but they are far from perfect. Schema Markup helps search engines like Google to understand the content better and display rich results on the search results, which are proven to bring more traffic to the websites. In this session, Bhanu will demonstrate how easy it has become to add the Schema Markup to the WordPress articles and stand a chance to get more traffic than your competitor.

September 15, 2019 — In today’s world, many people will read a post on facebook or blog and Believe it as truth without finding the original or secondary source. Every blogger should understand how serious problems can arise because of misinformation shared. In this session, Ankita shares simple tricks to verify the piece of information before publishing.

September 15, 2019 — Gutenberg is a new block editor introduced in WordPress. Blocks are the components of Gutenberg. Blocks are simply reusable easy to use components. In this session, Imran demonstrates how to write custom Gutenberg blocks with the help of available tools while explaining the States and attributes of the block and other concepts of Gutenberg block.

September 15, 2019 — In 2019, WordPress is more oftenly used as Website, Application server and many more things than just a blog. In this session Gorakh walkthrough the myth conception in WordPress ecosystem prevailing as of today. Beliefs like are Page Builders a step up or trap Minimum/Maximum number of plugins one should use? WordPress managed hosting, optimization services and care plans are they really adding value to your WordPress Business or simply adding to the costs?

September 15, 2019 — Most people focus on traffic but fail to analyze and understand why they are not getting leads or signups. In short, the traffic is of not much use if there is no or poor conversion. The talk covers what is the reason why Lead Generation is not happening and what needs to be done in order to improve that. Also, there is a case study showing how I managed to multiple lead generation, using the discussed techniques. Although I m using a WordPress based website & related tools for the demonstration in the slide it can be implemented to any web platform.

September 15, 2019 — There are approximately 50,000+ plugins and 5,000+ themes listed on the WordPress.org site. These themes and plugins are submitted for inclusion and are reviewed by volunteers manually. In this session, Rajan takes you through Secure development Journey.

September 15, 2019 — Digital India movement/initiative by the government has led to a humongous shift in the way we Indians deal with making payments for purchases. As online businesses, as well as purchases, have become a current trend in India, going digital offers many benefits to the users. In this session, Rajasekaran shares current payment scenarios and how one can benefit from it.