September 16, 2019 — Amber Hewitt: How to Use Brand Strategies for Growing Your Blog and Social Media
September 16, 2019 — I believe the day of a business marketing and sales plan without the integration of both Social Media and SEO are in the past. Search engines now see Social Media and Search Engine Optimization as tied together and we need to as well.
August 9, 2019 — Catalin Matei is an entrepreneur and the CEO of Increase Media, a full-service social media agency that works with International and Romanian brands to help them adapt their marketing for digital and social media. He chose the entrepreneurial road when he was only 16 years old, founding e-commerce and software businesses. Catalin believes in the importance of helping others and thinks that every day is an opportunity to learn something new.
The topic of Catalin’s presentation is “Why And How to Use Social Media to Create a Brand and Revenue!“.
August 5, 2019 — If your involved in Social Media you must understand and be able to apply strategies that build public awareness and respect. Being involved, engaged and approachable in the public eye provides a solid visual element to drive attention and build followers and not just relying on SEO and Google. Being a content creator demands being visible to the public and understanding that perceptions are invaluable. The ability to connect with the diversity of Social Media can mean increased exposure, new clients, expanding your content into diverse markets, broadening the scope of your Brand. Social Media has grown to embrace the diversity, simplicity and even the complexity of the world. There is more to it than your personal perceptions of the content you create.
Content creators and digital innovators must be aware of the perceptions that people are viewing, reading, digesting, and comprehending.
Social Media is designed to be engaging, fun and different with thought provoking and interactive dialogue. Is your content including any of these elements?
Everyone has the potential to be awesome on social media, but what are you applying to make it so?
The difference between your and the public’s perception of how valuable and relevant your content is as a content creator.How to connect across generational lines for increased engagement.Accepting diversity in gender, culture, generational usage of technology and age is a good thing.
June 26, 2019 — Os principais desafios e técnicas utilizadas para a concepção do ECO.pt – jornal digital com base inteiramente em WordPress, que se seguiu ao Observador, e onde nos deparamos com alguns desafios. Como foram resolvidos estes desafios e também como abordar um projeto desta dimensão, envolvendo um processo de 6 meses e 10 pessoas.
June 5, 2019 — We know how important social media has become in our online marketing strategy. Eyes on your social media posts can convert to site visitors which can convert to sales. Great looking social media posts capture a visitors attention and influence click-throughs.
This session will cover how to use Open Graph and other social meta tags to create great looking social media posts and how to debug common problems with your social sharing.
June 5, 2019 — Os principais desafios e técnicas utilizadas para a concepção do ECO.pt – jornal digital com base inteiramente em WordPress, que se seguiu ao Observador, e onde nos deparamos com alguns desafios. Como foram resolvidos estes desafios e também como abordar um projeto desta dimensão, envolvendo um processo de 6 meses e 10 pessoas.
June 3, 2019 — What does it mean to be an “intermediate developer”? Not a senior, not a beginner, but someone in the middle, at the top of the bell curve.
Let’s look at what it means to move beyond being a beginner. Explore some of the skills that help you move up the career ladder. There won’t be much code, but that doesn’t mean this won’t be a technical talk.
May 19, 2019 — Seguro que alguna vez has escuchado este mantra: «el cliente es el rey».
Y sabemos que hoy en día, la experiencia del usuario es uno de los factores más importantes en la toma de decisiones que le llevará a dar el último clic para registrarse o comprar.
Desarrollar un sistema de gestión de la relación con el cliente (CRM), para lograr el tratamiento y seguimiento de los datos de los usuarios y así conseguir ventas recurrentes y fidelización, es uno de los pasos a seguir.
Muy a menudo pensamos que está reservado solamente a grandes empresas que son las que pueden permitirse herramientas onerosas como Salesforce. Pero no tiene por qué ser así.
En esta charla veremos cómo es posible desarrollar un sistema de CRM en nuestro WordPress y lograr dar a nuestro usuario lo que necesita, cuando lo necesita.
April 24, 2019 — WordPress has become a valuable tool for community media outlets such as VIEWdigital.
We believe that Word Press can help save the media by becoming the number one tech tool for community media outlets.