Search Results for ‘Optimization

  • Warat Wongmaneekit: WordPress optimization: Cache !== Optimize

    Warat Wongmaneekit: WordPress optimization: Cache !== Optimize

    WordCamp Bangkok 2019Speaker: Warat Wongmaneekit

    July 12, 2019 — หลายๆคนที่ optimize WordPress ก็จะคิดถึงแต่ caching แต่จริงๆแล้วเรายัง optimize ได้มากกว่านั้น โดยอยากให้ทุกคนได้มาเข้าใจว่า จริงๆแล้วเราควรจะ optimize อะไรใน WordPress ของเรา และนอกจากจะได้เห็นว่าจะต้อง optimize ยังไง ผมจะมาเล่าด้วยว่า ทำไมถึงต้อง optimize แบบนี้ และบอกได้เลยเว็บไซต์ของคุณจะเร็วขึ้นอย่างน่าตกใจเลย

  • Karthikraj Magapu: Conversion Rate Optimization (CRO) on WP ecommerce sites

    Karthikraj Magapu: Conversion Rate Optimization (CRO) on WP ecommerce sites

    WordCamp Pune 2019Speaker: Karthikraj Magapu

    June 21, 2019 — CRO for WP ECcommerce sites
    * What is CRO
    * CRO and WP sites
    * CRO best practices
    * Non functional aspects of cRO
    * traffic or conversion? the chicken or the egg?
    * sample cRO processes
    * tools, resources, help for cRO
    * Conclusion
    * questions

  • Drew Wilde: Website Optimization Through Quality Experimentation

    Drew Wilde: Website Optimization Through Quality Experimentation

    WordCamp Raleigh 2019Speaker: Drew Wilde

    June 10, 2019 — Don’t be afraid to try something new! Optimizing your website through experimentation can help you level up your site. Brainstorm ideas and learn about some user-friendly technologies to help you get started.

  • Rahul D Sarker: Conversion Optimization for WordPress based Website

    Rahul D Sarker: Conversion Optimization for WordPress based Website

    WordCamp Kathmandu 2019Speaker: Rahul D Sarker

    June 6, 2019 — Getting a good amount of traffic on the website is exciting, but it’s also important to understand how many of them are taking an intended action, i.e signup, purchase and so on. In this talk, we will cover the reason behind why conversions are not happening and what needs to be done in order to improve that. By understanding, analyzing and improving the conversion rate one can increase revenue per visitor and acquire more customer.

  • Steven Ayers: Site Optimization: Page Speed, Testing, and Optimization

    Steven Ayers: Site Optimization: Page Speed, Testing, and Optimization

    WordCamp Asheville 2018Speaker: Steven Ayers

    January 8, 2019 — The lecture will cover how to get your sites current page speed score, how to optimize it for faster load times, and why its important. We will examine multiple testing services, WordPress optimization addon’s both free and paid, and web hosts.

    Takeaways:

    How to test your sites page speed.
    Image & Plugin optimization.
    Why page speed is important.

    Presentation Slides »

  • Adjmal Sarwary: Conversion Optimization and Online Analytics

    Adjmal Sarwary: Conversion Optimization and Online Analytics

    WordCamp Nijmegen 2018Speaker: Adjmal Sarwary

    January 6, 2019 — I will talk about a study we did comparing mouse tracking to eye tracking showing that mouse tracking is not the best way to go to base design decisions on. Furthermore, I’ll talk a bit about new online analytics approaches as eye tracking and emotion tracking as well as heart rate tracking and how they can be used to actually test UX and not just usability.

  • Sarah Nicklin: Before You Hit Publish - SEO Techniques For Content Optimization

    Sarah Nicklin: Before You Hit Publish – SEO Techniques For Content Optimization

    WordCamp Los Angeles 2018Speaker: Sarah Nicklin

    December 31, 2018 — Almost all WordPress users publish content or blogs on their website, but most don’t know how make this content surface at the top of page one on Google.

    This presentation will cover some of the most important on-page content optimization techniques including:

    – Title tag optimization.
    – Heading tag hierarchy and optimization.
    – Topic focusing, structuring and optimization.
    – Optimizing for featured snippet and PAA (people also ask) results.
    – Schema.org markup and Internal linking

    This presentation is designed to follow Arsen’s talk, our goal is to educate the expose the audience to all aspects of search engine optimization.

    Presentation Slides »

  • Chris Edwards: Conversion Rate Optimization 101

    Chris Edwards: Conversion Rate Optimization 101

    WordCamp Atlanta 2018Speaker: Chris Edwards

    August 11, 2018 — Learn how to go beyond just dropping Google Analytics code onto your website. This talk will dive into the depths of Google Analytics, and show you how to really use Google Analytics to its fullest. I will show you how to set up Goals, eCommerce, segmentation reports, custom dashboards, advanced filters, referral spam filters and segments, virtual page views, and much more. You will also learn about the difference between Google Analytics, Mixpanel and Kiss Metrics and when you should use these other tools.

    Presentation Slides »

  • Αρχιμήδης Μερτζάνος: Speed Optimization στο WordPress

    Αρχιμήδης Μερτζάνος: Speed Optimization στο WordPress

    WordCamp Athens 2017Speaker: Αρχιμήδης Μερτζάνος

    March 5, 2018 — Πριν λίγο καιρό η Google ανακοίνωσε ότι η ταχύτητα φόρτωσης μίας ιστοσελίδας θα είναι σημαντικός παράγοντας για την κατάταξή της στα αποτελέσματα της αναζήτησης. Καταλαβαίνουμε λοιπόν πόσο σημαντικό είναι να έχουμε ένα γρήγορο website. Η βελτιστοποίηση ενός WordPress website στο θέμα της ταχύτητας αν δεν γίνει σωστά μπορεί να επιφέρει τα εντελώς αντίθετα από τα επιθυμητά αποτελέσματα. Στην ομιλία θα μελετήσουμε τρόπους βελτιστοποίησης καθώς και θα εμβαθύνουμε τεχνικά σε έννοιες/τεχνικές όπως το caching, CDN , CSS/JS Minification, Image Lazyload & Compression και άλλες.

    Presentation Slides »

  • Drew Wilde: Website Optimization Through Quality Experimentation

    Drew Wilde: Website Optimization Through Quality Experimentation

    WordCamp NYC 2017Speaker: Drew Wilde

    February 14, 2018 — Creating a quality optimization culture through experimentation and quality product design.

    I touch on Project Management principles as well as Voice of the Customer ideals.