April 10, 2016 — Content development is often a critical bottleneck when it comes to social media and online marketing. Whether you lead an organization’s social media marketing, or you’re your own one-person social media team, you’ll learn how to strategize, plan, and execute your content so that you can reformat, re-engineer, reuse, and renovate to gain a broader reach, save time, emphasize key marketing concepts, lengthen campaigns, and build relationships. We’ll talk about the coordination of video, visual, audio, and written content across various formats.

April 10, 2016 — Take a moment to think about who you trust online. What do they have in common? There’s a good chance that they thought you something valuable. That’s how you remember them and it’s also why you trust them.

That trust that you have in them can translate to different things. Sure, they might want to sell you something. But it doesn’t have. You might want to hire them to work on a project or your company because you respect their opinion. You might want to use their open source project because you trust their coding ability.

All these benefits came from teaching you something valuable. And the good news is that you can do this too! You have unique insights that you can share that can be of value to others. Are you ready to start!?

Perfect, then this talk is for you! It’ll look at some of the obstacles that you’ll face on your journey into teaching. You’ll see how you can overcome them so that you can start building trust online.

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April 10, 2016 — Learn how to get more involved in your local community and how to contribute to the group while reaping the rewards of the group’s collective knowledge. Meetup groups can be a great place to learn and grow. Share ideas and troubleshoot problems with others. There is no community more helpful and interested in your success than the WP community.

April 9, 2016 — Taking a line from Alec Baldwin in Glengarry Glen Ross, the 1992 film depicting the struggles of real estate salesmen, Adam articulates the benefits of having an established sales process for your web agency. He’ll walk through the different activities involved with each stage of the sales process and show how to effectively engage your prospective buyers. Whether you’re a part of sales team at a large web agency, a one-person sales team at a small agency, or a freelancer trying to increase your close rate, this talk will be beneficial for you.

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April 9, 2016 — We’ll see a summary of all the cool new features of BuddyPress developed during the last year and a brief of all the amazing coming soon functionalities planned for the next releases. If you’re building projects or planning building projects with BuddyPress, you can’t miss this talk!

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April 9, 2016 — Branding is not what you think it is. In this talk you’ll discover why having an underlying brand personality is essential for standing out in your market and attracting your ideal clients.

We’ll look at why you want an underlying brand personality, what that is, some examples, and then do an in depth look at one specific brand personality.

This session is geared to freelancers who want to improve their business and / or be able to help improve their clients’ businesses.

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April 9, 2016 — In this session Mitch will go over the inner workings of WooCommerce, an eCommerce platform built into WordPress. From initial setup to customization, he’ll cover everything you need to know in order to successfully run a WooCommerce installation. Finally, he’ll go over some great plugins and code snippets (in use on client sites) that have taken WooCommerce from “good” to “amazing”.

April 9, 2016 — People are doing amazing things with WordPress every day. Whether it’s your friend at an agency down the road, or a designer across the world, WordPress is transforming peoples lives. It’s empowering. Whether you’re looking for ways to grow your business or trying to get more connected in your city, I believe that the tools to be successful exist within the WordPress community. I’m going to share insights from my experience at over 30 WordCamps, and teach you ways in which I believe you can build key business relationships while helping contribute your own story to the WordPress community. You showed up today, don’t you want to make the most of your weekend?

April 9, 2016 — Whether you’re a freelancer, an agency delivering services, or a product company – the reality is that you’re probably great at the technical side of your job. But being great at the tech side of WordPress work won’t necessarily get you more customers. It’s a different effort, with different required skills. Here are my observations from coaching WordPress companies over the last four years.

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April 8, 2016 — Je vous propose un retour d’expérience sur l’organisation et les process de travail de nos agences pour la gestion des projets complexes WordPress : devis, gestion des clients, type de réunions, livrables, outils, workflow, méthodes de conception et de développement, etc

Quelles sont les erreurs à éviter, les best practices à appliquer afin que les projets soient rentables et les clients satisfaits ? Comment fait-on pour suivre les planning ? Doit-on reprendre les projets d’autres prestataires ? Comment gérer en plus de la production la maintenance et les mises à jours ?

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