May 19, 2026 — Starting in September 2026, parts of the Cyber Resilience Act (CRA) are going into effect. There are some things to prepare for developers and maintainers of open source software like WordPress plugins. This session will give you a primer on the key points of CRA, and equip you with the knowledge (and a handy checklist) to navigate the uncertain waters of European regulations.

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May 19, 2026 — Your search rankings have an accessibility problem, and Google is already measuring it. Every time a user bounces because they can’t read your navigation, abandons a form because the error message is confusing, or gives up because a page is cognitively overwhelming, search engines record a failure signal. In this talk, you’ll learn how to spot those failure signals yourself, what to demand from your developer to fix them, and how the content decisions you make every day directly affect both accessibility and your rankings. You’ll walk away with the 5-Second Clarity Test, which is a practical, no-code audit you can run on any page, and a clear understanding of why accessible, well-structured content is what both human visitors and AI search agents need to do their job. Turn accessibility from something you outsource into your most effective SEO argument.

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May 19, 2026 — LLMs and AI agents don’t visit your website the way humans do. They don’t even need to visit it at all. They pull information from structured data, knowledge graphs, and entity signals scattered across the web, then decide whether to trust you, cite you, or ignore you. Most website owners are still optimizing pages. The game has expanded. What your website says about itself, how consistent that identity is across the web, and whether machines can verify who you are now matters more than what’s on the page. This is Machine-First Architecture: designing your web presence for the systems that read it, not just the humans who land on it. This talk covers both sides of that architecture: the on-site fundamentals (semantic HTML, Schema.org) and the off-site reality (entity optimization, trust signals, knowledge graph presence).

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May 19, 2026 — Building custom Gutenberg blocks can feel complex and time-consuming, especially for developers who want to move fast without over-engineering. In this talk, I will show the fastest and most practical ways to build Gutenberg blocks using modern WordPress tools and scripts. The session will focus on real workflows that developers can start using immediately.

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May 19, 2026 — The WordPress agency model isn’t dying — it’s being upgraded. While most conversations about AI focus on what it threatens, this talk maps what the most successful agencies are actually building right now. Three shifts are happening simultaneously, and the agencies that embrace all three are pulling ahead: From projects to partnerships — Replacing one-off website builds with ongoing strategic relationships. Agencies that automated routine maintenance freed up to 80% of repetitive workload, reinvesting that time into higher-value advisory work. From deliverables to decisions — Moving from “we build your site” to “we guide your digital strategy.” Agencies charging for AI-augmented strategic consulting are reporting significantly higher monthly retainers than traditional project shops. From isolation to ecosystem — The agencies that actively participate in communities like this WordCamp, contribute to open source, and build public knowledge aren’t just doing marketing — they’re building a moat. When platforms shift and AI evolves, relationships and reputation are the assets that can’t be commoditized. This is not a doom talk. It’s an optimistic, data-grounded map of where the best WordPress agencies are heading — and a practical path for anyone who wants to follow. Based on real pricing data, direct conversations with over 1,000 agencies in the last two years, cases from the global GTM community, and lessons from organizing WP Agency Forum and the Digital Agency Summit Colombia with 300+ agency leaders.

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May 19, 2026 — In this talk, I will revisit some of the essential foundations of web design and share my personal view on what design means today, how it has evolved in recent years, and what changes artificial intelligence has brought to the design process. I will also explore the trends that are shaping the road toward 2026. During the session, I will share the tools I use in my daily work, provide practical resources that attendees can download, and introduce a small gamification element to make the experience dynamic, engaging, and fun. All examples and approaches will be applied to real projects built with WordPress. I will talk about what web design looks like today, where it is heading toward 2026, and the new aspects worth paying attention to. Attendees will learn to understand the most important changes in design, recognize what other professionals who are setting trends are doing, and discover useful, relevant resources they can apply directly to their own projects. Participants will leave with a clearer vision of where web design is going, practical ideas they can immediately apply to their WordPress projects, helpful tools, and downloadable resources—all delivered in a light, practical, and enjoyable format.

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May 19, 2026 — In recent releases, WordPress has started introducing small portions of real gems that will have an immense impact on the way we develop websites and think about essential aspects of them that go beyond the code, such as performance, user experience, developer experience, and maybe the most important of all, accessibility. Drawing inspiration from Symfony’s Live components, this API is built for speed, extensibility, and server-side rendering and is tailored to seamlessly integrate with the WordPress ecosystem. But the Interactivity API is not just the most fun API ever; it is built with accessibility best practices in mind.

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May 19, 2026 — AI is rewriting the rules of the web. Users now expect products to be smarter, faster, and more capable than ever, and that bar keeps rising. WordPress core isn’t sitting on the sidelines. In this session, we’ll dig into the AI building blocks already shipped in core, including the WP AI Client, the Abilities API, and the MCP adapter. You’ll see exactly how to use them to bring AI-powered features into your own plugins, themes, and sites. We’ll also tackle a bigger question: when agents can spin up entire projects on any stack, why is WordPress still the right bet?

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May 19, 2026 — Claude Code is a powerful AI coding agent that can serve as a command center for WordPress development and site management. In this talk we’ll see how to use it to create plugins, generate block themes from designs, interact with your production WordPress site, and automate everyday tasks — all from the terminal. We’ll explore three key capabilities: Skills (specialized knowledge packs for tasks like plugin development or block theme creation), MCP (Model Context Protocol, which lets Claude Code connect directly to external services like WordPress, GitHub, Figma, or N8N), and the Abilities API (which lets WordPress expose its functionality as tools that AI agents can use). Through live demos, we’ll walk through real workflows: generating a block theme from an HTML design, querying your production blog using natural language, installing plugins, and reading error logs — without leaving the terminal. While the demos use Claude Code, the concepts — MCP, Skills, and the Abilities API — are standard and transferable to any AI coding agent that supports them. What you learn here applies regardless of the tool you choose. Aimed at developers and technical profiles with basic WordPress knowledge who want to discover how AI coding agents are changing WordPress workflows, both for development and site management.

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May 19, 2026 — In 2026, my day stopped being about writing code and started being about describing outcomes, orchestrating agents, and reviewing diffs. I’ll walk through the loop I actually run and the guardrails that keep the output production-ready.