August 30, 2017 — We live inside the boundaries of The Loop. As an intrinsic part of WordPress, does it mystify you? Are you feeling a bit stuck in there? Want to expand its limits? In this talk, we’ll go over what the loop is all about as well as learn more about the creative possibilities of customizing what data you’re retrieving through the use of WP_Query to write your very own queries and loops.

August 30, 2017 — You use WordPress on a regular basis, maybe even to make a living, and you want to get involved in the community. How can you step into the community and be a good citizen? How can you be helpful? How can you disagree in a constructive way? Find out how you can help make WordPress better by being a good citizen in the community.

August 30, 2017 — In this talk, I’ll share some practical tools and tips to “sneak in good UX” as one of my bosses used to say, with minimal impact on your budget but a positive impact on your team’s understanding of key problems to solve.

August 30, 2017 — “I failed at freelancing because I made sure I was compensated properly and stayed on top of my finances.” – No one ever

More and more people try freelancing but many never make it: not because they do bad work, but because they fail at running a business. Most of the mistakes are self-inflicted and can be avoided. This talk covers the three keys to freelancers’ long-term success: 1) Staying on top of the finances, 2) Taking care of one’s self and 3) Understanding when to pay a pro.

The talk will empower aspiring and current freelancers by giving them the tools to avoid the pitfalls and come out on top.

August 29, 2017 — Tracy (or @tapps) is a Visual/UX Designer for Cornershop Creative and loves solving problems creatively. Her overlap of skills in design, user experience, strategy, front-end development, photography, video, and traditional art help her not only think outside the box, but to stay miles away from the box altogether! With over 20 years of web development experience, and over 15 years of client work under her belt, Tracy approaches design very strategically, thinking from all angles to ensure a consistent and effective creative solution… not just something that “looks pretty.” She also could probably deadlift you.

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August 29, 2017 — What is the biggest thing I have seen done wrong or not thought about in reponsive design. The embeds, it always the embeds whether it be enternal ads, youtube videos or external content. I will show show some large websites that still have this problem! (One of them is a internal stock market’s blog that runs off WordPress) How do you solve this problem with WordPress? It’s very easy!!! I’ll provide snippets of code that you can use in your function file to correct these problems.

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August 29, 2017 — With nearly fifty thousand WordPress plugins available, there’s one for just about everything. However, sometimes a plugin doesn’t do exactly what you need. Working with existing plugins can be a frustrating experience when the developer has not considered how other developers might use it on a client’s web site. In this session, I’ll share some common roadblocks working with plugins, how you can make your plugin extensible, and the benefits of building a developer-friendly plugin.

August 29, 2017 — Whether you’re freelancing, working for a firm, or you own a small business, working with the public can be tough, especially when your clients lack tech smarts. Finding clients is hard enough; knowing when a working relationship should be let go can be excruciating. In this presentation, I’ll go over some of the signs to look out for with problem clients, how to rebuild relationships when possible, and how to know when to let go.

August 26, 2017 — Business owners work hard and pay money to bring visitors to their website. Most businesses are missing out on being able to directly communicate with that well-earned traffic after they have left the website. Email marketing is proven to be effective for lead conversions, however it can be difficult to get someone to join your list. In order to earn new subscribers, you need to add value to your visitor’s lives and trade them something useful in return for their equally valuable email address. We’ll walk through three non-technical pieces of a lead capture set-up that will help to increase the number of people that join your list and gives business owners the chance to further build trust with their visitors and develop those leads into customers.

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August 26, 2017