October 28, 2016 — Autotaalglas.nl is a well known windshield repair company in the Netherlands. Over a period of a year we redesigned and redeveloped their website doubling their online conversion in the first 2 months after launch.
In this talk I will use Autotaalglas.nl as a case study to illustrate the importance of good UI and UX for a succesfull website. Running WordPress as a CMS has many advantages but it is not automatically making your website a great website.
How did we achieve a doubling of conversion and what are we doing to hold on to the conversion increase? Knowing that on average a car owner has a windshield chip or crack once every seven years you will understand that it doesn’t make a loyal customer.
How to keep developing the platform and giving the client an advantage over their competitors? By the time WordCamp Netherlands takes place we are implementing a new feature that connects the website to the planning tool of every repair shop to show availability.
October 28, 2016 — WordPress, JS, API, SPA, REST, JSON, Angular, React are the terms and abbreviations that are being mentioned and handled to try to explain that WordPress can be a platform as another.
October 28, 2016 — Everyone knows that you need to write reusable code to be able to grow as a developer, right?
However, most developers struggle to understand how to split up their code to make it truly reusable, so they end up copy-pasting parts of code and modifying as needed, instead of effectively reusing the code that was already written, without a single change.
This session explains the concept of Config files and how they allow you to cleanly separate reusable code from project-specific code.
October 27, 2016 — Remkus interviews Sam Sidler, the man behgind the transformation of wordpress.org (forum, codex, plugin and theme repository and translations), about what has been changed and will change in the future.
October 27, 2016 — Writing content can be a daunting job. Especially when you want to write a nice article which also ranks in the search engines.
What are the things you most definitely should do in order to write readable and SEO-friendly content? And, what are the things you should definitely avoid? In this talk, I will present the most important do’s and don’ts in SEO copywriting.