Speakers: Andreas Karavanas

  • How We Create Elementor Landing Pages That Convert Over 4%

    WordCamp Larissa 2024Speaker: Andreas Karavanas

    December 13, 2024 — In this topic, we will explain and demonstrate step-by-step the process of what a landing page is, how it is built, and how it functions when created with Elementor.

    More specifically, we will cover:

    – What a landing page is, the benefits, and how it serves various businesses such as e-commerce brands, B2B companies, events, travel agencies, education & ed-tech, and digital products.
    – The essential components of a landing page that can achieve a conversion rate of over 4%.
    – How to write Direct Response Copy to increase leads & sales.
    – How to use ChatGPT to automate 90% of the copywriting process.
    – The marketing stack for tracking conversions (funnel report) and setting up notifications for conversion alerts.
    – The process from zero to launch, including briefing, concept creation, copywriting, UI/UX design with Figma, development on WordPress, launch, and post-launch activities.
    – Examples & case studies with real-life results.

    Presentation Slides »