January 24, 2024 — When it comes to marketing, there are a million things you can do, and a million more things everyone tells you “you MUST” do. When it comes to REAL LIFE and what actually works with clients today, there is a much simpler approach. This talk with explore a scaled back version of marketing that actually works. If your client can survive in business for 10+ years and you have a hand in that, you have a built a relationship that will last through good times and bad, no matter what the economy is doing.

In this talk, Elizabeth will share how she approaches Branding, Websites, Social Media, Blogging/Podcasting, Email Marketing etc, in an “minimalist” way so you can grow your client base in a way that will make your company (and your client’s companies) stand the test of time.

January 18, 2024 — Learn to take your AWESOME design or development to the final stage, USABILITY. This hands on workshop will teach you how to conduct a usability test and what to do when the test fails (Because they always do). This simple yet profound session will change the way you build, design and view websites forever!

Learn how to conduct a usability test, how to fix issues that arise from that test, and how to create a better website from this test.

June 19, 2019 — WordPress 101 – part 1 of 2

June 19, 2019 — WordPress 101 – part 2 of 2

June 19, 2019 — As perfectionists, admit it, you are one, we can spend hours on a site to get it just so. What if there was a way to achieve Just So, but faster? I want to dive into the time saving features a builder can offer. Not to mention the increased revenue streams buy using a builder. Don’t let the idea of builder keep you away from the freedom it can provide. Come see what the builder business is all about!

Major takeaway would be to expose the general audience to the the time saving and integration features that are already in a builder eliminating the use of extra plugins and preventing vulnerabilities.

July 31, 2018 — Whether you have just started, or if you have been around a while, pricing, contracts and proposals can be a pain in your … brain? Thing is, they are WAY less complicated than in the past. Elizabeth will take you into her pricing evolution over the past decade and share some of her stories of staying self employed through the most recent economic down self-employed. She shares her contract and proposal and the tools she uses to get it to the client within 30 min of a consult.

Presentation Slides »

April 3, 2015 — This presentation covers what plugins are necessary to maintain a healthy website and which ones are worth paying for. WordPress has over 25,000 plugins and not all of them are worth your time.