November 15, 2014 — Did you know that consistent blogging gives your brand:
Voice: What is your specialty in the field? How do you solve your current and future clients’ needs? Blogging allows you to address these key questions through quality content. Visibility: Is your business searchable? Each blog article you write is another page that can be indexed by search engines–whether on your own website, or appear as a guest blogger on another site. To put it simply, if you are not blogging, you are losing opportunities to be found online. Vibrance: What do you want to be known for (i.e. paid for) in your businesses? Strategic blogging allows you to show your passion and uniqueness and expertise in your field.