July 17, 2010 — Over the past 3 years the WordPress theme landscape has changed dramatically. What started as a few key community members pumping out cool and interesting theme designs has turned into big business with huge turnovers and a truly worldwide scope.

This is a history lesson showing how the theme market has grown and how elements such as free themes, theme clubs, GPL and theme frameworks steered its evolution. There’s also a look at the future of the theme market and WordPress theme technology.