December 30, 2018 — The idea of marketing is shrouded in mystery. While there are endless agencies and consultants that bill themselves as the best at understanding particular demographics and tools, I believe anyone can be a great marketer if they apply four core principles. We’ll talk about product, place, promotion, and price – the keys to a strong marketing plan. We’ll dive into understand the art and science behind great campaigns and 10 key concepts I have observed.