December 17, 2018 — As freelancers, we all know how difficult it can be to keep clients on track. From shifting visions to missed deadlines to massive scope creep – it can feel like an uphill battle to keep things on deadline and within the original contract you signed. Fortunately, with strong client communication you can avoid many of this issues. As a long-time project manager and freelance developer, I’ll dive into the foundations of good client communication including: setting expectations, using deadlines and timelines effectively, buffering for client schedules, measuring out next steps, and handling conflict.
November 20, 2018 — Waiting on content is one of the biggest bottlenecks in digital agencies. In this talk I cover
Why clients take to long to send content
3 ways to help your clients provide content faster
Some great tools to help the process along
How to request content in a way that makes it easy for clients
April 13, 2017 — Una guida semiseria per tutti i freelancer, gli account e gli sviluppatori che come me lavorano in agenzie e devono quotidianamente spiegare ai clienti perché si è deciso di usare WordPress per i loro siti.
July 4, 2016 — Whether you’re creating a small site for one stake holder or re-designing a large site with many players, understanding how to manage the project is the key to getting anything done. We’ll look at a couple of case studies and learn about methods and strategies that keep a project on track and get the site launched.
April 7, 2016 — We all want to keep our clients having the best possible experience, that starts with project management basics. In this session, whether you’re a freelancer, a small agency, or an established enterprise grade agency, we will cover the 10 best practices I have seen and learned through 20 years of mistakes while learning from Some of the best professional service companies in the world. We will cover tactical examples and best-of-breed tools available today.
November 2, 2015 — As web designers and developers, we often focus on the technical aspects of our jobs. Unfortunately, many of us struggle with an important part of a project – communication with our clients. It is an often overlooked piece of the puzzle, but it is directly correlated with outcomes and how the client feels we did our job. In this talk, we will look at communicating with clients and managing expectations in three broad phases of a project – pitching/planning, development, and launching/troubleshooting. Specifically, we will look at steps that will make the client feel involved and important. This level of involvement and communication will help keep clients happy through the entire process, giving us an outstanding outcome.