January 18, 2021 — This talk explores the challenges of working with digital color.

By examining how popular brands use color, learn how colors fail their intended goals, as well as failing people with low or problematic vision. Review the rules and guidelines that help ensure colors are visible and provide the proper intent to customers.

June 5, 2019 — Colors and Typography play vital roles in modern web design and have a great impact on the audience. The Color, font and text all come together to make the brand distinct in the eyes of the user. Informed decision of color palette and typefaces for a website transforms into faster brands acceptance.

December 5, 2018 — Color plays a very important role in designing websites. Trying to find a good color scheme can be little scary if we are not sure where to start.

In this talk, we will discuss how color psychology and theory could help us in choosing the right colors for what our site or brand represents, and the do’s and dont’s while choosing colors. We’ll also look at some helpful color creation resources.