August 31, 2018 — Overview about the various (free) Google services and platforms useful for website owners: Search console, Analytics, Tag Manager, Data Studio, PageSpeed, Google Drive/G-Suite, ThinkWithGoogle, My Business, Trends, Correlate, Academy. (AdWords.)
Main purpose, connectivity with other services, ease of use.
November 29, 2017 — Locas Prigge erklärt, wie man mittels Google und Webpagetest.org die Ladezeiten seiner Webseite verbessern kann.
May 13, 2017 — In this talk, we’ll examine some of the common tools you can use for free to examine your website’s analytics. This talk will include primers for Google Analytics and Google Search Console. We’ll discuss what Google looks at when they review your website and why that’s important. We’ll get real about what conversion metrics are, and what you should be concerned about. We’ll even cover why looking at analytics regularly is a bad idea.