April 25, 2026 — Building custom Gutenberg blocks can feel complex and time-consuming, especially for developers who want to move fast without over-engineering. In this talk, I will show the fastest and most practical ways to build Gutenberg blocks using modern WordPress tools and scripts. Topics covered will include: Using @wordpress/scripts to quickly scaffold and build custom blocks, Creating blocks with minimal configuration using official WordPress tooling, Helpful scripts and tools that speed up block development (block.json, ESNext, build processes), How AI can assist in block development, Using AI to speed up debugging, refactoring, and documentation for blocks, Common mistakes that slow down block development and how to avoid them. This talk is suitable for beginner to intermediate WordPress developers who want to work more efficiently with Gutenberg.

December 18, 2022 — I blocchi e il Full Site Editing sono il presente e il futuro di WordPress. Sviluppare un blocco non è un’impresa titanica. In questo talk vi mostrerò i passaggi per la creazione di un blocco, soffermandomi sulle potenzialità e sulle numerose opportunità che può offrire all’utente finale.

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December 18, 2022 — Adattare al web contenuti elaborati per altri media: una sfida di content design che oggi, alla luce delle evoluzioni di cui è oggetto WordPress, può essere affrontata in un modo nuovo e decisamente più efficace.

Contenuti del workshop:

contenuti strutturati, web e CMS: un rapporto complicato
Gutenberg vs. page builder di terze parti (es. Elementor, WPBakery)
i blocchi Gutenberg nativi e gli add-ons imprescindibili
le tecniche di base: information chunking, scrittura visuale, mobile-first design, ecc.
aspetti specifici: gestione immagini, SEO, accessibilità
demo: trasformare un comunicato stampa in una landing page

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December 24, 2021 — A professional designer offers some examples of how to creatively customize blocks. Learn how to use Block Styles to transform standard blocks into works of art!

May 29, 2021 — Reusable Blocks are a powerful and often under-used capability of the WordPress Block Editor. This lightning talk provides an overview of how this feature helps to efficiently edit and manage reusable blocks of content.

November 30, 2020 — For those of us that rely greatly on Advanced Custom Fields (ACF) for customizing our themes, the release of Gutenberg was and still is scary at times.

Have no fear! acf_register_block() allows you to create your own Gutenberg blocks using just Advanced Custom Fields.

You will learn:
– ACF & it’s awesome capabilities
– How to create Gutenberg blocks with ACF
– A few other handy ACF tips & tricks

November 15, 2020 — This talk examines the evolution of the block editor in WordPress Core, what it might mean for the future of WordPress; and how brands and agencies are using the block editor to win today.

August 11, 2020 — With WordPress moving more and more into the world of blocks, knowing how to build your own blocks has become valuable knowledge. However, if you are a plugin or theme developer, you might not be sure where to start. This workshop will serve as a guide to building your first block.

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June 25, 2020 — This talk examines the current status of theme development (in May 2020). Create stunning themes for the future by learning how to take advantage of blocks, block templates, and block patterns.

topics include:
– explaining the difference between block templates and patterns
– adding templates and patterns to your existing themes improves user experience
– building block templates and patterns for existing themes
– planning to take advantage of upcoming core enhancements like full site editing

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June 1, 2020 — In this talk, Imran Sayed discusses how a PHP developer, with minimal JS knowledge, can build blocks quickly. You will learn about his personal experiences that helped him build blocks quickly and allowed clients to migrate to WordPress site, with the power of Gutenberg.

Presentation Slides »