February 19, 2018 — Digital is constantly changing and that means that developers have to change as well. With so many different possibilities, how do you build a rewarding career for yourself? Where do you even start?

This talk will explore how to find out the things you’re really interested in when it comes to your job, create a personal learning plan, and market those skills in a way that demonstrates value to employers. Focusing on aspects like carving your own niche and being able to communicate your expertise in a way that people can understand!

July 10, 2017 — If your marketing isn’t working, it might be because you haven’t properly branded your business. This session will cover how to develop your own brand, how to position it in the marketplace and attract the right clients.

This session will be a condensed version of the work we do with all new clients to prepare their business for effective marketing.

January 25, 2017 — Patrick demonstrates how to extend the power of WordPress. The session introduce attendees on how to run a niche website using WordPress. Patrick has a blogging experience from 2012, started a niche blog on WordPress and turned it into a full time 6-figure business in only 6 months.

May 12, 2016 — The presentation will give tips and tricks on how your newly launched WordPress plugin can gain exposure and usage, and how it can generate revenue quickly. Nowadays, plugins can rarely reinvent the wheel, given the market niches that are, apparently, saturated. However, by doing things in a better, more efficient way, you can always get your fair market share. CaptainForm’s market niche is dominated by two long-established leaders and many other competitors. But a good product and a well-thought marketing strategy can make a new product change the status quo.

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May 14, 2015 — WordPress isn’t just a great platform for secular sites. It is a powerful and cost efficient tool for creating responsive sites for religious organizations. This session will look at some of the themes available for creating religious sites and the content and plugins that are helpful to this sector.

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October 8, 2014 — This talk is about how advertising is not the only way to monetize and you need to focus on different “layers” of income streams. By focusing on growing the readership, One Page Love has allowed Rob to quit web development work and now focus on his passion project full time.

September 30, 2014 — It took over 6 years of failure, and trying thousands of tips, tricks and best practices to build an audience and a blog presence. One morning, everything changed. The right words came out through the keyboard, they connected with the right people, traffic quadrupled almost instantly, Publications came knocking and business started coming in from across the globe.

June 9, 2013 — Focusing on a tightly targeted niche market, can free you from the ups and downs of accepting any and every client that hits our contact form. This presentation discusses how to pick the right niche, how to market your services or products to that market, and the path to grow beyond your one-man shop. Geared for WordPress consultants, and WP product creators.

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April 26, 2013 — In this presentation John shares how he uses WordPress as a foundational part of his toolkit for start-ups and entrepreneurship through rapid-fire experimentation and iteration.

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