January 24, 2019 — Ah, the allure of running an e-commerce business. Sipping drinks on the beach while a third party logistics company, or Amazon, does all the work. Living the dream, right?

Maybe. Eventually. The reality is that it takes putting a lot of pieces in place in the right way while juggling your financial stability to start and sustain a modern eTailer, just like any other business. Competition is everywhere. Knockoffs are rampant. Trademarks are harder than ever to defend. You have to wear a lot of hats. Inventor, technologist, marketer, social media manager, customer whisperer, warehouse manager, shipping guru, packaging expert… the list goes on!

In this session, we’re going to take a 50,000-foot look at the systems, tools, and knowledge needed to launch a successful e-commerce store in 2018. There’s no way we can cover it all, but you’ll leave ready to conquer your corner of the e-commerce world!

January 24, 2019 — Dr. Nancy Richmond will present the most important social media tips for 2018. She will share best practice examples that will leave you feeling inspired and excited to grow your following and engagement on social media.

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January 24, 2019 — Help make the world a better place with WordPress.

Assisting organizations that make this world a better place is highly inspiring and satisfying. But that can’t be the only reward when you give your professional best. In a nutshell: Birgit shares how to work with nonprofits and how to bring them into the best light online.

She dives into the importance of a rare commodity: Listening. She teaches how to create catered comprehension. She discusses how you can build a donor/member-oriented website and how to incorporate the organization’s “bucket list” within the realities of budgets and capabilities.

You will learn about the wide range of online needs for various types of nonprofits and share info about plugins and tools to build useful solutions. You’ll walk way with the resources to connect with other nonprofit technologists and services.

Just because the organization is a nonprofit doesn’t mean you can’t make a living building effective websites with a notable online presence.

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January 24, 2019 — It’s time to make the robots do all the things we can make them do. Machines can do just about anything as long as you give them the properly formed instructions. Fortunately for us WordPress allows us to give these instructions in an easy to learn and very robust manner called The WP-CLI. It is the fastest way to install, active and update any theme, plugin or just about anything else in your WordPress site.
In this presentation I will demonstrate a simple install script that will have a fully functioning, customized WP website in about the same time than it normally takes download the WordPress.zip file. We will also look for how third party tools and hosts are leveraging the WP-CLI to make your life as a developer even easier.

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January 24, 2019 — In this session we will cover simple tips for setting up the WooCommerce subscription plugin for simple and variable products, recurring payments, prorating subscriptions to a set day, sales tax tips, initial membership fees with a free trial period and more.

January 24, 2019 — With the addition of the REST API to WordPress core, single page applications with WordPress as the CMS has never been more popular. But how do you get started? This talk will be a basic introduction to using server side rendering with React, Next.js and the WordPress REST API to create decoupled JavaScript apps to interact with WordPress.

January 24, 2019 — As WordPress is an open source project and has given so much to me and my company over the years, we (Highrise Digital Ltd) wanted to do something to give something back to the community that helped us so much.

Therefore in 2017, we launched the first round of our WordPress mentorship programme which aims to help and mentor budding WordPress developers with development and business related issues.

This talk will talk about how we set up the mentorship programme, our aims for doing so, how we recruited mentees and what they got out of it.

January 24, 2019 — Gutenberg has been creeping up for a long time and now it’s coming for us all.

Most of the initial discussion in the community has revolved around development and usability issues. As it gets ready to launch we’re going to have to establish how we design for it, both in terms of the practical solutions we need immediately, and what it could mean for how we view our work in the long term.

January 23, 2019 — Take your Google Analytics knowledge to the next level in this intermediate session that covers beyond-basic tactics including: Event & conversion tracking, custom reports, custom segments, custom dashboards, secondary dimensions, filters, referral spam, self-referral issues, and cross-domain tracking.

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January 23, 2019 — In this talk Nakeesha will speak about format and tips for writers developing content for the web. Her talk with focus on creation of interesting thought provoking content in an easily digestible format for the web reader. A discussion regarding the best strategies for increasing the popularity of post and utilizing writing as a marketing tool will be included.

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