December 27, 2019 — “Advertising” and “marketing” may overlap, but marketing doesn’t have to be expensive! Would you like to learn how to market your small business on a small business budget?

In this session, you will learn:
– how to identify your ideal client (target market)
– how to market to them in a way that they will respond to, and
– how to do this effectively for little to no cost

With 20 years of experience, helping small business owners with their marketing and online presence, I am ready to teach you the strategies that actually WORK for small businesses. I will help you discover the clients you WANT to work with, which sounds overly simplistic, but in reality, most small business owners can’t identify their ideal client. I will teach you how to communicate with your ideal prospects in a way that helps them to know, like, and trust you, which encourages them to respond positively to your message. Finally, I will equip you with a list of free and low-cost tools, giving you some tips on how to best use them to reach your target market.

I have been using these tools and strategies with and for my clients for two decades. Not only can you use the knowledge you learn in this session to reach your own target market, but you can also add value to your business by teaching these strategies to your clients. By the end of this session, you will learn the methods that helped me gain more visibility, credibility, and profitability as a small business owner who actually THRIVED during the recession and has kept growing ever since!

December 26, 2019 — Právnik vám porozpráva, ako si nastaviť svoj digitálny biznis tak, aby ste žiadneho právnika dlho nepotrebovali. Pozrieme sa na hlavné výzvy, ktorým čelia webové a digitálne spoločnosti.

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December 26, 2019 — Zaujíma vás, ako by sa dal zmeniť obsah stránky bez reloadu? Stránkovanie, filtrovanie, vyhľadávanie, odosielanie emailov, všetko cez AJAX a JSON? Ukážeme si, ako robiť takéto requesty vo vašej aplikácii, aké API sú vo WordPresse pripravené, ako vytvoriť vlastné alebo hooknuť existujúce.

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December 26, 2019 — In the world of frauds scams and internet wild wild west, we need to build trust and involve more humans in all processes. Humans like to speak to humans rather than automated responses, bots etc. Let’s see how to!

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December 26, 2019

December 26, 2019 — In this workshop, we aim to step through some basic application/system integration and automation using Zapier that can help any SME manage mundane, frustating tasks easily. The automation and integration opportunities are endless, so let’s get started.

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December 26, 2019 — Рассмотрим примеры (из нашей практики) реализации на базе WP: различных телеграм-ботов, аггрегаторов контента, ecommerce-решений, мастеров создания резюме и др

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December 26, 2019 — WordPress puede gestionar casi cualquier contenido y de forma muy sencilla con los “Custom Post Type”.

Vamos a ver cómo organizar nuestra web apartados para tener todo correctamente organizado y con una estructura sólida.

En esta charlar revisaremos los “Custom Post Types” y como implementarlos en nuestra web.

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December 26, 2019 — Основной темой выступления являются стандарты кодирования:
1) Общая информация, зачем они нужны и какие бывают последствия игнорирования использования стандартов.
2) Общая информация: Основные стандарты кодирования PHP
3) Стандарты кодирования WordPress: https://codex.wordpress.org/WordPress_Coding_Standards и их основные отличия от общих, возможно, история “почему” они отличаются
4) Необычные правила в стандартах WP
5) Автоматизация проверки кода перед комитами, обзор техник и средств.

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December 26, 2019 — Passage en revue des bonnes pratiques WordPress (quoi versionner, comment gérer les versions de WP et plugins) et des outils utilisé par Vortex Solution aidant au CI/CD (Git / GitLab / GitFlow, automatisation des déploiements, etc.). Présentation utilisant le cas concret d’Orléans Express (KEOLIS) (à confirmer).

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