There are many ways to create Gutenberg blocks. Advanced Custom Fields is widely used plugin to create custom blocks and it offers an easy learning curve for developers used to work with ACF. On the other hand WordPress offers a native approach for developing custom blocks without any plugins. There’s lot of benefits of native approach and learning how to write blocks with React and other native tools is a valuable skill in any developers toolbox. This talk will cover reasons why everyone should create native blocks instead of using third party plugins.