Language: English

  • WordPress Community Interview Wth Ivica Delic

    WordPress Community Interview Wth Ivica Delic

    WordPress Community Interview SeriesSpeaker: Ivica Delic

    August 22, 2017 — Ivica Delic is 45 years old, lives in Croatia and loves technology, especially WordPress.

    Ivica was searching for WordPress groups on Facebook and decided that he wanted to create a comprehensive list of these groups. This was a way he could ‘give back’ to the WordPress Community. During his research, he became more and more active, eventually becoming an assistant administrator to several groups. He has also created groups such as WordPress Speed Up and Quality WordPress Groups. The later is a place for people to go, not to ask questions, but to find a group that could answer a specific question.

    He also created a closed group for Administrators only. Here, they discuss ways to combat spam, trolls and other issues that plague groups on Facebook.

    Ivica also started a website, http://www.freelancerstools.com which is a resource of various quality tools (some free, others paid) that freelancers may have a need for. There are 6 categories and 15 sub categories.

  • Vivek Jain: Handling Clients, The Human Way

    Vivek Jain: Handling Clients, The Human Way

    WordCamp Kochi 2017Speaker: Vivek Jain

    August 21, 2017 — Vivek Jain is the the co-founder and the Chief Business Development Officer (CBDO) at rtCamp, a Pune (India) based WordPress.com VIP agency. He’s passionate about delivering successful enterprise projects, and about maintaining ongoing client relationships. An active member of the WordPress community, Vivek has volunteered at different WordCamps in the US, and in India.

    “Best Practices for Client and Project Management” is a subjective topic because everyone has a different opinion on how to develop the required skills to manage clients. Some experts stress on the importance of professional training to achieve the same, while others find hands-on mentorship as a starting point for great client management. Vivek thinks that there is, in fact, an easier way to get started, and to excel at managing clients while running a company/agency.

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  • Scott Mann: Grow Your Business by Elevating The Experience

    Scott Mann: Grow Your Business by Elevating The Experience

    WordCamp Miami 2017Speaker: Scott Mann

    August 17, 2017 — Your clients aren’t clients. They aren’t partners. They aren’t customers. They’re your GUESTS. And you’ve invited them into your magical world of WordPress where impossible things happen and there’s an entirely new language to learn. Let’s talk about practical real-world examples of how making them feel welcome and giving them a better experience can have an unbelievably positive impact on your business and our community.

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  • Paul Gilzow: How To Secure Your WordPress Site

    Paul Gilzow: How To Secure Your WordPress Site

    WordPress Miami 2017Speaker: Paul Gilzow

    August 17, 2017 — Whether you’re brand new to WordPress or a season developer, web security is everyone’s responsibility. Utilizing black box scanning tools, find out what types of information your WordPress site is leaking, how attackers can use this information to compromise your site and steps you can take to mitigate this risk.

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  • Sam Brodie: How to Build a 7-Figure Productized Design Agency

    Sam Brodie: How to Build a 7-Figure Productized Design Agency

    WordCamp Boston 2017Speaker: Sam Brodie

    August 16, 2017 — Are you having trouble growing your freelancing business into a full-blown agency? I was too! The average web design business has 1.4 employees which means the vast majority are solo-preneurs. In other words, it’s hard to grow a web design business!

    But in 2013, I made a few significant changes to my strategy that paid off big and allowed me to go from struggling freelancer to 7-figure acquisition in just 3 years – starting from scratch with a completely new brand.

    In this presentation you’ll learn:

    The benefits of selecting a niche (niching up has many marketing and sales advantages)
    How to position yourself in the market (decisions on what services you offer and your pricing have a huge effect)
    How to productize your service for maximum efficiency (increasing your efficiency allows you to scale)
    Acquisition “gotchas” (do you know the best entity structure for a web design agency acquisition?)

  • Juan Pablo Gomez: CSS Grid Is Here!

    Juan Pablo Gomez: CSS Grid Is Here!

    WordCamp Boston 2017Speaker: Juan Pablo Gomez

    August 16, 2017 — CSS Grid is the new layout spec that will change the way we code websites. We can FINALLY! design a two-dimensional layout that looks more like what we want it to be rather than what the browser previously allowed us to work with.

    Horizontal and Vertical control? yup!! Design and control for white space? yup!! A combination of fix and flexible rows that will make responsive design more awesome? yup!

  • Panel Discussion: Freelancing

    Panel Discussion: Freelancing

    WordCamp Boston 2017Speakers: Jennifer Nickerson, Kyle Maurer, Marc Gratch, Amanda Giles

    August 16, 2017 — An interactive panel of business owners answering your questions on freelancing. What are some tips for getting clients? How can you make sure everyone stays on track?

  • Mike Demo: A/B Testing – Which Way Does Your Duck Face?

    Mike Demo: A/B Testing – Which Way Does Your Duck Face?

    WordCamp Boston 2017Speaker: Mike Demo

    August 16, 2017 — Do you know that if you have a picture of a duck having it face left or right can increase your conversions by 40%?

    Think this sounds silly? It is but backed by research. Spend some time to learn about what A/B testing is, what things to test, testing methodology and the best tools to use for your site.

    Everyone will get a handout of the very same checklist I use when A/B testing our client’s sites. One of our clients, an insurance company, increased leads by making just a small 2px change.

    When you launch a website, you are guessing. Sure the guesses are educated based on experience and data, but you can maximize your ROI with good A/B testing.

  • Aileen McDonough: Blog Like A Boss

    Aileen McDonough: Blog Like A Boss

    WordCamp Boston 2017Speaker: Aileen McDonough

    August 16, 2017 — You’re the boss of your company (even if it’s a company of one or two) and you need to blog. Your WordPress blog is all set up and ready, but…

    Where do you start? How do you get ideas? And who has the time for all this?

    Yes, you can produce content that will inspire and engage your audience, building your customer relationships and establishing yourself (and your company) as an expert in your field.

    You’ll get the tech stuff everywhere else–in this talk, we break down the basics of blogging to make it efficient, effective, and fun. You will leave this talk with 5-10 solid ideas and the tips you need to blog like a boss!

  • Tom Shapiro: Effective Conversion Optimization Techniques

    Tom Shapiro: Effective Conversion Optimization Techniques

    WordCamp Boston 2017Speaker: Tom Shapiro

    August 16, 2017 — Having a lot of traffic to your WordPress website is great. Unless, that is, your site visitors are not converting. In this session, learn how to turn more of your traffic into leads and customers. We’ll explore behavioral analysis that can be conducted from heat mapping, click mapping, scroll mapping, user session recordings, A/B testing of your website, and more. Whether you are looking to increase sales on your website, boost leads, build your email list, or drive another type of conversion event, you’ll walk away from this session with specific methods for increasing your website’s conversion rate.

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