April 2, 2020 — WordPress has come a long way from its humble beginning. Many of us have come a long way since our own humble beginnings with WordPress. WordPress enters our lives and we never look back. Together, we will explore all that WordPress has to offer. Whether you are a blogger, freelancer, or small business owner, you will discover how you can connect and grow within the WordPress community, and how to get the most from your WordPress—and WordCamp Seattle 2019—experience.
April 2, 2020 — As your career in development progresses, you may look back on code written by your younger self and wonder, “How was that ever a good idea?” Plot twist! That younger self was only six months ago. This presentation takes a look at ways you can practice care for your future self. Yes, documentation is involved, but we’ll also cover tools and techniques to make that task less arduous. We’ll also explore some neuroscience that might encourage some empathy for complete strangers who may be looking at your code. Spoiler alert! That stranger is you.
April 2, 2020 — You know security is important and want your site to be secure, but there’s so much information available, it’s hard to decipher the myths from what actually helps. In this talk, we’ll take a MythBusters approach to looking at popular security measures for your WordPress site, busting myths and confirming claims along the way. Come find out how to avoid the myths and implement security that really helps.
April 2, 2020 — Spend time talking with a group of web business owners and the conversation will inevitably include someone’s unfortunate experience with a terrible client. Most web pros have a story or two (or eight). While bad clients can’t be completely avoided, there are strategic steps any business owner can take to contain the impact of a bad client. In this session, we will explain the how to create a system that preserves workflow and keeps problem clients in check.
April 2, 2020 — You wouldn’t believe how far malicious actors will go to take over websites for profit. Kathy believes it; she’s seen it all as she’s helped hundreds of WordPress site owners recover after getting hacked. As WordPress now powers more than one-third of the web, it’s a big target and attracting the attention of more hackers. Learning to think like a hacker in the security realm is a big part of keeping your assets safe, plus there are additional benefits. In this session, we will hear stories of how defeating hackers can help you make better security decisions. The hacker mindset is much more than protecting your site and information; thinking like a hacker can also help you break through perceived limitations, overcome obstacles, and capitalize on opportunities to innovate.
April 2, 2020 — Podcasting has become an important tool to consider in your media and marketing strategy; it’s a powerful tool in building your brand. If you have been thinking about starting a podcast or have just started one, this session is for you. We’ll uncover ways to overcome the barriers to podcasting, how to get started with limited resources, microphones, editing tools, and tips for creating and repurposing great content.
April 2, 2020 — This talk is all about planning a content strategy that drives fresh, evergreen pieces, and plot effective related social media. With simple, actionable takeaways, you learn how to add value to both blogs and businesses by incorporating campaigns and launching effective LIVE social pared with curated partner content.
April 2, 2020 — With the explosive adoption of Smart Speakers, the primary interaction with your content will become auditory instead of visual. On the world wide web, our brand revolves around a URL, logo, tagline, color palette, font, images, etc., but when your audience is no longer engaging with your content through a screen, traditional brand elements become invisible. When your audience asks out loud for what they want, they expect the answer to be returned verbally. In a voice-first world, what does your brand look like (I mean, sound like)? In this talk, I explore the components of a verbal brand, how to prepare for the shift from written content to verbal content, as well as the future of voice technology and how to prepare for it.
April 2, 2020 — You’ve made the investment to create an accessible website, but do you know what it takes to keep it accessible? Website accessibility is not a one-¬and-¬done activity. It requires discipline to make sure that new and edited content meet accessibility requirements. This session is designed for anyone who creates content or oversees content design and creation, such as writing copy that meets accessibility requirements, image management, graphics, and testing tools. Content creators are a key part of keeping your website accessible; come find out how.