In an age of social media algorithms and endless content, one tool continues to deliver unmatched value for businesses and creators: email marketing. This session dives into why your WordPress website, no matter how beautiful or functional, needs to work hand-in-hand with a strong email strategy. Learn how to build your list, automate engagement, and drive consistent traffic and sales. Whether you run a blog, an e-commerce store, or a startup, this talk will show you how to turn visitors into loyal subscribers—and subscribers into real business growth.

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