November 15, 2017 — How often do you change your website? It’s a valid question! We’ve just finished a little refresh here at ZEAL and it got me thinking about the people I meet weekly who want to get a brand new website or even a little website refresh themselves. I also meet people who are building their own sites with WordPress or Wix or even our builder software who just don’t know why it’s not converting customers.
I’d really urge you to think about the following, either as someone who is refreshing their own site or considering hiring someone to do it for them.

These are really the basic 7 reasons why sites don’t convert. Of course, there are loads more reasons but look at these ones first!

November 15, 2017 — Unconference Talk at WCDublin 2017, on how using task runners can speed up your WP development time.

November 15, 2017 — This topic will cover:
1) Having a WordPress website first. This is crucial for any business. This is the starting point.
– Reasons why I advice using WordPress sites over the others…joomla, Drupal etc
– Comparison between WordPress and Content Management Systems(CMS)
2) Optimization Process for WordPress website (Plugins required)
3) Faster sales conversion techniques
4) Call to action buttons (Types of button that should be incorporated into the site to increase traffic)
5) Layouts for products and service pages to increase sales conversion) i.e Where to place phone numbers and the order forms
6) Closing the sale
We will cover the process from the development stage, implementation, optimization, closing a sale.

November 14, 2017 — The topic will cover how to start off by creating an idea for your blog based on one’s passions and interests, and it’ll delve into detail about creating content.
How to help create blog titles that are suitable for social media and help in generating readership for one’s blog.

It will also look at repurposing content for dry days.

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November 14, 2017

November 14, 2017 — Page Builders free WordPress from the constraints TinyMCE Editor. However, you don’t have much choice over what they render, and left in the wrong hands, designs can get messed up past the point of easy untangling! By piggy-backing on the Post Meta Data we can build feature-rich Page’s in a bespoke manner with full control of the end product.

This talk will walk you through how to build an in-house Page Builder that fits your particular needs using Advanced Custom Fields. By deconstructing a Page into its constituent parts, we can render the frontend in a very flexible manner so you and redesign as necessary and future-proof your content. With the addition of Bootstrap or Zurb Foundation, a fully responsive design can be easily achieved.

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November 14, 2017 — I would like to address the gap in user experience and the possibilities that WordPress provides in terms of innovation where User Experience is concerned. My biggest focus will be on how turning the focus on User Interface and User Experience will make web platforms in Kenya accelerate their interactivity with web users. And how merging programming tools with existing WordPress functionalities can support this process.

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November 14, 2017 — There are many content creators across Kenya and the world. Many however lack the knowledge, drive, or determination that they can build blogs and websites that can impact, be widely read, and last.

I have built tech-ish.com alone. And I have WordPress to thank for that. I would like to share the same from setting up, building an audience, getting recognized through good SEO, and Social Media presence, and proper content creation strategies.

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November 14, 2017 — As given under bio, I happened to niche out three businesses subject to being part of the WordPress Community. In this session, I will take participants through the various business opportunities available to them as WordPressers!

See You There.

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November 14, 2017 — Being part of the WordPress Community has multiple benefits. These include continuous learning and exchange of ideas and best practices which are fed into business improvement; feedback on products and services as they are experienced by customers and clients; feedback on writing (for bloggers)which helps refine and enrich ideas; and being part of a diverse, caring, growing and global network that enhances knowledge sharing. As the community keeps growing, so the benefits of using WordPress as the CMS of choice multiply.

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