August 26, 2016 — Es fácil comprender cómo tu proveedor de hosting puede arruinar tu negocio dando mal servicio. Pero es más difícil llegar a entender lo beneficioso y positivo que podría llegar a ser un proveedor de hosting sólido y fiable sobre tu negocio.

Aprende cómo se puede obtener el máximo beneficio de tu proveedor de hosting mejorando tus ventas, ahorrando costes propios, trabajo y dificultades.

Presentation Slides »

August 26, 2016 — Checklist de supervivencia antes de lanzar tu web en WordPress.

¡Qué bonita me ha quedado! ¡Es chulísima! ¡No tiene pegas! Realmente estás orgulloso del trabajo que has hecho, acabas de terminar tu web en WordPress que con tanto esmero has creado para ti o para tu cliente y estás deseando lanzarla para que todo el mundo la conozca.

¡Stop! ¡No lo hagas! Comentes un grave error, porque, a buen seguro, habrá algo esencial que te habrás dejado por el camino. Seguridad, SEO, diseño, usabilidad, legalidad, y alguna que otra cosa más.

Aunque sabemos que eres toda una “rockstar” y no conoces el miedo haremos un repaso completo por todos los puntos que debes tener en cuenta antes de lanzar tu nuevo sitio web para que no te lleves ninguna sorpresa y tengas que lamentar no haber sido un poquito más prudente.

Presentation Slides »

August 26, 2016 — You use WordPress on a regular basis, maybe even to make a living, and you want to get involved in the community. How can you step into the community and be a good citizen? How can you be helpful? How can you disagree in a constructive way? Find out how you can help make WordPress better by being a good citizen in the community.

Presentation Slides »

August 26, 2016 — Accessibility Tips, Tricks and Best Practices for Plugin Developers

Presentation Slides »

August 26, 2016 — We don’t just create user personas when planning out web projects anymore. Companies are now striving for a 360 degree view of their customers and how they interact with their services, whether it be through a public website, customer service portal, mobile app, contact form or other touch point.

Learn how you can help your clients or colleagues create customer journeys that map out the full experience of a customer’s interactions across multiple channels and build out some of those interactions through plugins and custom landing pages in WordPress that integrate with other marketing platforms like Mailchimp, social media and Google analytics.

We’ll cover conceptual information and get a little technical on the implementation, but this is a presentation designed for all levels of experience with WordPress and other content management systems.

Presentation Slides »

August 26, 2016 — The basics on hardening your WordPress application and best security practices.
The importance of Strong passwords, Two-Factor, secure file permissions and using SFTP encryption.
The basics on hardening the install by changing Salts, removing username admin and the admin ID of 1.
The importance of maintaining backups and updates.

Presentation Slides »

August 25, 2016 — In this session, I’ll discuss some free tools available to show you problem areas of your websites that are causing slowdowns. We’ll discuss the plugins you can use to help increase your site speed, as well as recommended server configurations.

Take aways:

Web tools you can use to track down problem areas of your websites.
Recommended plugins to help speed up your sites response time.
Server tools you can use to increase your site speed.

Presentation Slides »

August 25, 2016 — How to Build a Table; How to Change a Car’s Oil; How Cook a Turkey; search for these and you will find countless of YouTube videos on each of these topics. People share their knowledge in hopes that it will be helpful to others. As a result, lots of people know how to build tables, change oil, and cook turkeys. But what if that information wasn’t shared? What if only one company made all of the tables and knew how to make tables? That’s kind of how software development is, unless that software is Open Source like WordPress.

Presentation Slides »

August 25, 2016 — We will be discussing basic things a you can do secure your site with minimal technical knowledge. What to do in case it does get hacked. How to backup and restore your website.

Presentation Slides »

August 25, 2016 — Brandee Spears Segraves facilitates a discussion on content marketing and maintaining an authentic voice. Join this content marketing expert for an inspiring conversation on using WordPress to tell your story.