September 29, 2013 — This talk is an in-depth look at plugin development for WordPress MultiSite, which adds new layers of complexity to the way sites are managed and can create problems for plugins and themes. It takes a look at some of the most important areas, like knowing where content is stored, keeping track of which site you are in, and how to create and manage options, which can be saved for the entire network or site-by-site.

Presentation Slides »

September 28, 2013 — This talk goes over the design of large, custom plugins that transform WordPress into an application platform. Using OOP can help assist with structure and efficiency. It goes over how to use existing WordPress functions that aid in the process and it touchs on the differences between developing for multi vs single site installs

September 28, 2013 — This talk covers the advantages of developing in underscores (_s) and why it is the only starter theme that you should use. It shows how to customize this theme to make it do exactly what you want and nothing else. It also discusses the “€œgotchas”€ and what not to do. github link »

Presentation Slides »

September 26, 2013 — This presentation focuses on how to employ “best security practices” for WordPress sites. It reviews current botnet and hacker schemes targeted at the WordPress platform, as well as current authentication models including one, two, multi-factor and passwordless.

Presentation Slides »

September 26, 2013 — This introductory presentation highlights several important concepts, plugins, and best practices that should be considered when using WordPress as part of an Inbound marketing plan. Topics such as guest posting, types of content, linking, web analytics, and social media optimization (SMO) are discussed.

Presentation Slides »

September 24, 2013 — This talk covers how to effectively leverage Facebook to build a community, promote your efforts and spread your content far and wide.

September 23, 2013 — An introduction to WordPress Multisite: domain mapping, user management and plugin management

Presentation Slides »

September 23, 2013 — This presentation includes a brief overview of jQuery and then explains how to integrate jQuery into WordPress sites. It offers examples of custom jQuery development to produce some common site enhancements and discusses how to customize some common plugins.

Presentation Slides »

September 23, 2013 — Microformats, microdata, metadata: what are they, what do they do, and how can you use them to attract visitors and improve SEO on your WordPress site. After a brief introduction to structured data this talk discusses some easy actionable steps for the intermediate blogger, and some code examples for those hoping to integrate microformats or microdata into their WordPress themes and plugins.

Presentation Slides »

September 18, 2013 — When you’re running a small business — and strapped with limits in time, money and human resources — your marketing success often hinges on your ability to get more utility out of fewer assets than your big business competitors. This presentation shows you how to leverage WordPress for optimal marketing efficiencies and automation without breaking your budget.

Presentation Slides »