May 14, 2026 — Tener una página de servicios no significa que te contacten.

En la charla veremos qué es lo que hace que una página de servicios genere confianza de verdad… y por qué muchas no lo consiguen aunque estén bien diseñadas.

Hablaremos de cómo definir un servicio, cómo comunicarlo desde el punto de vista del cliente y qué elementos son clave para que una persona pase de estar interesada a dar el paso: escribirte, pedirte presupuesto o contratarte.

Porque la página de servicios no es para hablar de lo que haces, sino para que la otra persona entienda por qué debería escogerte a ti.

Presentation Slides »

May 14, 2026 — Una introducción práctica a Docker aplicada al desarrollo con WordPress. A través de un ejemplo real veremos cómo crear un entorno de desarrollo completo con Docker Compose, desde la configuración inicial hasta tener el proyecto listo para desarrollar y preparar su despliegue.

May 14, 2026 — En esta entrevista, Erika Joana Claros Choque comparte su experiencia dentro del programa WordPress Credits Bolivia, donde participó en el área de traducción contribuyendo al proyecto “Translation of 7.0.x – Development: Spanish (Uruguay)”.

Durante la conversación, habla sobre el aprendizaje obtenido, los retos de colaborar en una comunidad global y cómo esta experiencia fortaleció sus habilidades técnicas y profesionales dentro del ecosistema WordPress.

May 14, 2026 — You work hard. You take calls, troubleshoot issues, write content, and design and develop websites, but at the end of the month, your invoice total doesn’t reflect all that effort. If you’re constantly wondering where your billable hours went, it’s time to take a closer look at your workflow and toolset.

This talk challenges WordPress professionals to stop accepting inefficiency as the cost of doing business and start seeing how the wrong tools drain their time, limit their profits, and force them into unpaid maintenance work.

Attendees will:

Learn how to calculate the hidden cost of inefficiencies in their WordPress business.
See real-world examples of how site updates, troubleshooting, and plugin incompatibilities eat into their bottom line.
Get a framework for evaluating their tool stack—identifying which tools are making them money and which ones are wasting it.
Discover how to break free from the cycle of tool addiction, where every missing feature requires yet another paid add-on.
Walk away with an actionable strategy to build a more profitable, scalable, and sustainable WordPress business.

May 14, 2026 — You launch a site for your client. You enable automatic updates and automated billing to boost your passive income. Before long, you realize that without monitoring, you’re taking on a slightly bigger risk than you’d like.

Downtime monitoring is the standard solution, but it doesn’t actually catch your biggest losses. Managing over 2,000 WordPress websites, we started developing a roadmap of 57 different monitoring solutions in 2025. I’d love to walk the audience through the most remarkable ones (otherwise we won’t make it in 20 minutes).

May 14, 2026 — Bespreken van concepten in Varnish die kunnen worden gebruikt om huidige implementaties een boost te geven.

May 14, 2026 — Many WordPress users face challenges when expanding into multiple languages: content duplication, SEO conflicts, and editorial confusion.

In this talk, I’ll clarify when a multisite setup is the smarter choice compared to plugin-based translation. Attendees will leave with a simple checklist, real-world examples, and best practices to build scalable, multilingual WordPress experiences especially suited for European clients with regional presence (e.g., .nl / .be / .de domains

May 14, 2026 — As a non-technical entrepreneur, I thought complex WordPress development was impossible for me. Then I discovered AI coding assistants like Claude.

In 6 months, I went from zero coding knowledge to building a sophisticated WordPress plugin with over 100k lines of code, 20+ PHP classes, React interfaces, and enterprise features used by hundreds of professionals around the world.

This talk shares my practical methodology for AI-assisted WordPress development – the mistakes, breakthroughs, and specific strategies that actually work. I’ll demonstrate how to break down complex projects, communicate effectively with AI tools, and ensure code quality without traditional programming knowledge.

Whether you’re a developer curious about AI acceleration or a non-technical person with big WordPress ideas, you’ll leave with actionable strategies for leveraging AI in your WordPress projects.

May 14, 2026 — Drawing inspiration from Symfony’s Live components, this API is built for speed, extensibility, and server-side rendering and is tailored to seamlessly integrate with the WordPress ecosystem.

Whether you’re a seasoned developer or a WordPress enthusiast, this talk will empower you to create dynamic, interactive user experiences with ease and clarity. Showcasing fresh new features in real-life examples during a live coding session, who knows what we might end up with by the end of it. But you’ll definitely want to build it yourself.

May 14, 2026 — In deze talk leer je wat je als marketeer of agency kunt doen om tracking toekomstbestendig te maken in een tijd van AI, strengere privacyregels en technologische veranderingen.

We gaan in op de rol van Server Side Tracking, het benutten van first-party data en hoe je ondanks beperkte datatoegang toch maximaal resultaat uit je campagnes haalt.